What are the responsibilities and job description for the Media Analyst/Planner position at Cella?
Location: Malvern, Pennsylvania
Job Type: Contract
Compensation Range: $44 - 54 per hour
We are seeking a Recruitment Media Analyst to support the programmatic and digital advertising lifecycle within our client'd talent acquisition space. Reporting directly to a Media Manager, you will be the primary steward of a $20k/month ($240k annualized) budget. Your focus will be on the execution, daily pacing, and deep-dive reporting of banner and programmatic campaigns to ensure high-quality applicant flow into client's internal systems.
Must be local to Malvern, PA onsite required Tuesday, Wednesday and Thursdays.
Responsibilities:
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
Any consideration of a background check would be an individualized assessment based on the applicant or employee's specific record and the duties and requirements of the specific job.
Job Type: Contract
Compensation Range: $44 - 54 per hour
We are seeking a Recruitment Media Analyst to support the programmatic and digital advertising lifecycle within our client'd talent acquisition space. Reporting directly to a Media Manager, you will be the primary steward of a $20k/month ($240k annualized) budget. Your focus will be on the execution, daily pacing, and deep-dive reporting of banner and programmatic campaigns to ensure high-quality applicant flow into client's internal systems.
Must be local to Malvern, PA onsite required Tuesday, Wednesday and Thursdays.
Responsibilities:
- Campaign Operations: Execute and monitor programmatic banner ads and digital placements across recruitment channels (LinkedIn, Indeed, etc.).
- Budget Stewardship: Manage monthly spend (~$20k) with high precision, ensuring no overspends while maximizing lead volume.
- Performance Reporting: Prepare daily and weekly "data views" for internal stakeholders, translating campaign metrics into hiring insights.
- Conversion Tracking: Analyze the full funnel from ad click to internal application, specifically tracking Cost Per Conversion and Quality of Hire.
- Stakeholder Support: Collaborate with the Media Manager to prepare "ready-to-approve" buy plans and performance summaries for leadership.
- Experience: 2-3 years of hands-on experience in digital media or performance marketing.
- Execution Mindset: Proven experience managing $100k-$200k in annualized media spend with a focus on ROI.
- Technical Savvy: Proficiency in Excel (advanced formulas) and familiarity with dashboarding tools (Tableau/PowerBI) for "internal utilization" reports.
- Precision: Extreme attention to detail-errors in recruitment spend can lead to significant gaps in the talent pipeline.
- Collaboration: Comfortable working in a structured environment where final approvals and strategy are handled by senior leadership.
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
Any consideration of a background check would be an individualized assessment based on the applicant or employee's specific record and the duties and requirements of the specific job.
Salary : $44 - $54