Demo

REGIONAL DIRECTOR, WEST COAST

CELINE
Los Angeles, CA Full Time
POSTED ON 10/2/2025 CLOSED ON 11/2/2025

What are the responsibilities and job description for the REGIONAL DIRECTOR, WEST COAST position at CELINE?

CELINE is a fast-growing French and Leather-Goods Couture House that belongs to the LVMH Fashion group, which ambition is to become one of the most iconic luxury brands worldwide.

To make this vision a reality we are looking for enthusiastic, passionate and agile personalities who are eager to evolve in a demanding environment.

YOUR WORK ENVIRONMENT

Based out of Los Angeles, the Regional Director is responsible for achieving market sales objectives, profitability goals, achieving and maintaining high operational and merchandising standards, building highly motivated Store Managers & teams.

The Regional Director is responsible for the overall operations and business development of the West Coast region of the US; up to 8 FSS, Concession, and Off-Price Boutiques. This role reports to the Vice President, Retail, North America.

YOUR IMPACT



Business Vision:

  • Partner with Sr. Management to create the vision and tone for stores while driving a highly successful and profitable business
  • Work with Store Leaders to develop market specific business plans that will drive traffic and develop client base for stores
  • Be knowledgeable of the local market and business environment trends to include competitors’ business activities
  • Partner with corporate partners to support expansion and all key elements of new store openings in the Region

Leadership

  • Develop Store Management teams within region to deliver superior customer experiences in all stores
  • Manage with integrity, honesty, fairness, and knowledge promoting the culture, values, and vision of CELINE & LVMH
  • Plan, identify, communicate, and delegate key responsibilities and practices to Store Management team to ensure smooth flow of operations within region
  • Review store environments and key business indicators within region to identify problems, concerns, and opportunities for improvement and provides coaching to store management team to take action and achiever operational goals

Sales Management/ Store Performance

  • Performance monitoring by reviewing sales weekly with Store Leaders
  • Continuously motivate and coach Managers & teams to meet assigned sales and productivity goals
  • Develop and evolve standardized staffing model to better align employee scheduling to store traffic
  • In partnership with corporate office, develop and create a process to review the CRM strategy and define requirements/expectations as well as performance measures
  • Develop strategies to capitalize on sales and improve customer experience (displays, traffic patterns, etc.)

Job Responsibilities

Client Focus

  • Ensure the highest level of customer service is being provided in regional stores
  • Work with Store Leaders to achieve sales goals
  • Provide feedback to Merchandising team on product assortment, buying trends and customer requests

Staff Development & Teambuilding

  • Oversee staffing and recruiting in close cooperation with Human Resources and Store Leaders
  • Responsible for personnel matters including hiring and termination. Build a bench to secure an effective management and sales succession
  • Delegate duties and responsibilities to foster a sense of ownership among Store Managers and to increase efficiency of store operations
  • Ensure consistent management, operational practices and customer service in all stores in area
  • Mentor and coach Store Leaders on identifying solutions and adapting to respective store and to develop their managerial skills
  • Partner with Human Resources to identify skill gaps and opportunities for staff development

Store Visuals

  • Ensure visual merchandising standards are maintained as set forth by corporate visual department

Product Management

  • Understand and explain stores’ performance by category as well as its mix (lines, functions, collections, etc.)
  • Keep all product support tools well organized and ensure all team members have access to the information
  • Oversee maintenance of accurate inventory records in partnership with Operations

Human Resources:

  • Implement retention initiatives and collaborate with Human Resources to provide developmental opportunities
  • Work on career path initiatives to promote from within and provide mobility opportunities for staff
  • Exhibit strong interpersonal skills in dealing with staff, peers, supervisors and the NY corporate office
  • Communicate corporate initiatives and directives to field management and teams
  • Payroll, ensure timely submission of timesheets utilizing Kronos, verification of employee hours of Store Leaders
  • Assess, coach and develop teams in all areas of performance

Perform any special projects or tasks as directed

Profile

KEYS FOR SUCCESS Education: Bachelor’s degree or the equivalent Experience: Minimum of 12 years prior experience in a retail environment, preferably in luxury 3-5 years’ experience with multi-store management; professional experience in a leading network expansion is a plus Product experience in luxury or high-end retail is highly desirable and specifically Leather Goods (LG), Ready-to-Wear (RTW) and/or shoe experience is preferred Competencies: Outstanding interpersonal skills and the ability to communicate effectively Ability to drive the business of CELINE US Proven leadership skills - ability to motivate sales teams with a clear set of challenging objectives Exceptional organization skills Must have strong computer skills Work Requirements: Candidate may need to be based out of a home office Candidate is required to spend a minimum of 80% of time working in and traveling to stores in region OUR ENGAGEMENT CELINE is an equal opportunity employer. We want to offer an inclusive environment of mutual respect where we welcome diversity and all our employees feel included, developed, and heard. We are committed to the prevention of all discrimination, providing equal opportunities to all applicants irrespective of gender, gender expression, disability, origin, background, religious beliefs or sexual orientation or any other basis protected by law. CELINE recruits and recognizes all types of talent and singularities. The compensation for this position ranges from $185,000- $220,000 (annually). The rate of pay offered will be dependent upon candidate’s relevant skills and experience. In addition, there is a comprehensive benefits package including: medical, dental, vision, short and long-term disability, various paid time off programs, employee discount/perks, and a retirement plan with employer contribution.

Salary : $185,000 - $220,000

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