Marketing Manager

• Create CCNY website content for posting biweekly or weekly that demonstrates the impact of CCNY’s mission serving vulnerable New Yorkers in need across the region.
• Manage distribution of weekly digital subscriber newsletter in partnership with the Senior Manager, Digital Fundraising and Direct Marketing.
• Under the direction of the Director of Marketing and Chief Advancement Officer work on special projects and videos.
• Develop, implement, and manage systems that include workflows and documentation for storytelling pipeline.
• Liaise with development, program, and agency teams to secure out stories of impact.
• Liaise with Chief Advancement Officer, Director of Marketing, Director of Government Relations, Director of Community Engagement and outside Public Affairs firm on marketing, public relations strategy. 

• Content Development: Write and develop compelling marketing materials, including website content, news articles, social media posts, brochures, and other promotional materials. Ensure content aligns with the brand voice and messaging strategy.
• Draft original content and guide, edit, and adapt content developed by development and marketing colleagues to increase visibility and profile.
• Support media relations, including monitoring CCNY’s public profile, drafting content and sharing recommendations to raise the organization’s profile.
• Under the leadership of the Director of Marketing, manage press and media on website. 

• Manage the work of the Marketing and Communications Specialist who is responsible for updating the monthly social media calendar and weekly social media posts to grow a community of followers and donors on all channels.
• Convene a group of “selected staff” to serve as social media contributors to share our work and impact directly with our audiences and amplify our mission and increase engagement.
• Manage and guide the Marketing and Communications Specialist who is responsible for influencer program to engage with celebrities and key influencers to advance CCNY’s messaging.
• Other duties as assigned.

• Travel at least 20% of the time using public transportation or vehicle, traverse city streets, occasionally ascend/descend stairs, and be exposed to outside weather conditions.
• Remain stationary using a computer at least 50% of the time, in meetings and/or events.
• Carry a laptop or iPad to offsite work locations.
• Ability to operate standard office equipment, and video and photography equipment.

• Degree in communications, journalism, marketing, or related field a plus.  Master’s degree preferred.
• 6-8 years of experience in marketing, communications, and/or journalism, preferably with a nonprofit, or equivalent combination of education and experience.
• Experience or interest in donor communications, development, or fundraising across varied targeted pipelines.
• Superior English language writing, editing, and proofreading skills, with focus and experience in synthesizing complex content into essential, compelling messages for a range of mediums including one-pagers, reports, white papers, website, social media, and press.
• Ability to independently problem solve and drive your own work across multiple fastmoving projects in a complex organization with effective prioritization.
• Excellent project management, collaboration, and relationship-building skills.
• Prior experience with WordPress, Sprout, and DAM systems preferred.
• Excellent organizational skills and attention to detail.
• Ability to multi-task, juggle multiple projects and multiple and simultaneous deadlines.
• Excellent written and verbal communications.
• Team player.
• Professional manner and strong interpersonal skills.
• Entrepreneurial and ability to take initiative.
• Proactive attitude and strong work ethic, with the ability to identify problems and develop solutions.
• Mature, adaptable, resourceful, and detail-oriented, with the ability to work both independently and as a member of a team.
• Proficiency in AP and Chicago style, familiarity with Adobe and Creative Suite.
• Strong computer skills; including Microsoft Office, Internet research, Monday.com, inDesign, Luminate and Raiser's Edge CRM preferred. 
• Demonstrable respect for all persons regardless of religion, ethnicity, class, or gender, with a high comfort level working in a diverse environment with a demonstrated commitment to high professional ethical standards.
• Commitment to work and mission.
• Other duties as assigned.

Salary : $80,000 - $95,000