Public Relations Coordinator (65859)

Position Summary

The Public Relations Coordinator supports the casino's public relations, communications, and community engagement efforts by helping build and maintain a positive public image for the property. This role is responsible for coordinating media relations activities, drafting communication materials, assisting with special events, managing publicity opportunities, and supporting the execution of strategic PR campaigns that enhance brand awareness, drive visitation, and strengthen community relationships.

The ideal candidate is a highly organized, detail-oriented communications professional with strong writing skills, media relations experience, and the ability to thrive in a fast-paced hospitality and entertainment environment.

Essential Duties and Responsibilities

• Assist in developing and executing public relations strategies that support casino marketing, entertainment, gaming, dining, hotel, and community initiatives.
• Draft and distribute press releases, media advisories, fact sheets, newsletters, and other communication materials.
• Maintain relationships with media contacts and assist in coordinating media interviews, press conferences, and property tours.
• Monitor media coverage and prepare regular media reports, summaries, and clipping reports.
• Coordinate publicity efforts for casino promotions, concerts, tournaments, special events, grand openings, and property announcements.
• Support social responsibility and community outreach programs by coordinating charitable partnerships, sponsorships, and community events.
• Assist in preparing executives and spokespeople for media appearances and public engagements.
• Manage media lists, calendars, contact databases, and PR project timelines.
• Coordinate photography, videography, and content collection for public relations initiatives.
• Collaborate with marketing, advertising, entertainment, hotel, food and beverage, and gaming departments to ensure consistent brand messaging.
• Monitor industry trends, competitor activities, and public sentiment to identify opportunities and potential issues.
• Assist with crisis communications planning and support communication efforts during emergency situations.
• Ensure all communications comply with gaming regulations, company policies, and brand standards.
• Support the management of awards submissions, speaking opportunities, and industry recognition programs.
• Perform other duties as assigned.

Qualifications

Education

• Bachelor’s degree in public relations, Communications, Journalism, Marketing, Business, or a related field preferred.
• Equivalent combination of education and experience may be considered.

Experience

• 1-3 years of experience in public relations, communications, marketing, hospitality, entertainment, gaming, or a related field.
• Experience working with media outlets, influencers, and community organizations preferred.
• Casino, resort, hospitality, or entertainment industry experience is a plus.

Knowledge, Skills, and Abilities

• Strong written, verbal, and interpersonal communication skills.
• Excellent proofreading and editing abilities.
• Ability to create compelling and accurate content for multiple media channels.
• Strong organizational and project management skills with the ability to manage multiple priorities.
• Knowledge of media relations practices and public relations principles.
• Proficiency in Microsoft Office Suite and familiarity with media monitoring and content management tools.
• Understanding of social media platforms and digital communications.
• Ability to maintain confidentiality and exercise professional judgment.
• Strong attention to detail and commitment to accuracy.
• Ability to work flexible schedules, including evenings, weekends, and holidays, when required for events and media opportunities.

Working Conditions

• Primarily office environment with regular presence on the casino floor, entertainment venues, hotel, and event spaces.
• May require standing, walking, and attending events for extended periods.
• Ability to work in a loud fast-paced environment (may occasionally be exposed to second- hand cigarette smoke).
• Occasional travel for community events, conferences, and media activities.
• Ability to lift and carry promotional materials up to 25 pounds occasionally.

Licenses, Certifications, and Requirements

• Must be able to obtain and maintain all required gaming licenses and certifications.
• Must comply with all applicable gaming regulations and company policies.
• Valid driver's license may be required.

Success Factors

A successful PR Coordinator will:

• Generate positive media coverage and public awareness for the property.
• Build strong relationships with media representatives and community partners.
• Ensure timely, accurate, and engaging communications.
• Support successful execution of property events and promotional campaigns.
• Help protect and enhance the casino's reputation through proactive communication efforts.

Equal Opportunity Employer Statement:
The casino is an equal opportunity employer committed to creating an inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.

Catawba Indian Nation exercises INDIAN PREFERENCE

Native American Indian preference shall apply to this position pursuant to the Indian Self-Determination and Education Assistance Act (24 U.S.C. 450, et seq.), 25 CFR 271.44 and other relevant laws (title 25, U.S. code, Section 472 & 473)