What are the responsibilities and job description for the Marketing & Community Relations Coordinator position at Carolina Roses of Blythewood LLC?
Company Overview
Carolina Roses is a licensed healthcare provider serving seniors and vulnerable adults across South Carolina. We deliver in-home and residential care focused on dignity, safety, and quality of life. Our team operates under strict Medicaid, CLTC, and HIPAA compliance standards while building strong partnerships within the community.
Role Overview
This is a field-based outreach role, not a desk marketing position.
You will represent Carolina Roses in the community, build referral relationships, and drive awareness of our services. This role requires confidence, professionalism, and the ability to work independently while producing measurable results.
Key Responsibilities
- Attend community events, health fairs, and networking functions
- Build and maintain relationships with case managers and referral partners
- Conduct in-person visits to referral sources
- Represent the company professionally in all public settings
- Track outreach activity and referral outcomes
- Ensure all marketing efforts follow Medicaid, CLTC, and HIPAA guidelines
What We Expect
- Strong communication and relationship-building skills
- Self-starter who can work independently without constant direction
- Ability to represent a healthcare organization professionally
- Organized and able to track activity and results
- Reliable transportation and willingness to travel locally
Compensation
- Networking events (1–2 hours): $100
- Half-day events: $200
- Full-day events: $300
- Referral visits: $50 per visit
- Mileage reimbursement (IRS rate)
Preferred Qualifications
- Experience in healthcare outreach, home care, or community engagement
- Background in marketing, public relations, or social services
- Understanding of compliance standards (Medicaid, HIPAA)
Important Note
This role is best suited for individuals who are comfortable working in the field, building relationships, and representing a healthcare organization in the community. This is not a remote or entry-level marketing position.
Salary : $200 - $300