What are the responsibilities and job description for the Media Supervisor, Paid Search position at Carmichael Lynch?
About the Job:
We’re looking for a paid search/SEM rock star to join our media team and lead paid search efforts that improve client results.
Areas of Focus:
Day-to-day responsibilities of the paid search media supervisor include but are not limited to:
Disciplined Business Leadership
- Assists the associate media director in determining the best paid search strategy for clients
- Ensures paid search accounts are delivering on client expectations
- Collaborates with integrated media and analytics teams to develop recommendations as well as provide analysis and actionable insights
- Forms decisive and insightful strategies to meet client objectives
- Demonstrates thorough understanding of client business and how to achieve results
- Understands client objectives, resources, and pros/cons of approaches to address them
- Demonstrates initiative to learn business planning from supervisors
Paid Search Innovation
- Stays current with the ever-changing digital landscape and its impact on clients’ paid search efforts and actively shares findings with the team
- Tests, learns, and applies findings where necessary
- Proactively measures activity to continuously improve client results
- Demonstrates initiative to learn agency and departmental systems and resources
Team Leadership
- Effectively manages client, vendor, and internal relationships in and across departments
- Partners with and develops junior team members to ensure high-quality, timely delivery of work, including guidance on paid search concepts, application, and strategy in collaboration with the associate media director
- Maintains a professional, can-do attitude at all times
- Communicates effectively across all levels, including upward, lateral, and downward
- Contributes to a positive departmental and agency culture
Qualifications/Traits:
Education:
- A bachelor’s degree in a related field
Skills and experience:
- A minimum of 6-8 years of hands-on paid search/SEM experience
- Working knowledge of Google Ads and Microsoft Ads
- Experience managing multiple paid search accounts
- Experience using Google Analytics 4 (GA4)
- Experience with organic search/SEO principles, third-party bidding tools (e.g., Search Ads 360), Google Looker Studio, and competitive insight tools (e.g., SEMRush)
- Proficiency in Google Shopping and Performance Max (PMAX)
Competencies (characteristics and work style):
- Go-getter, willing to jump in and own your work
- Strong attention to detail
- Ability to handle multiple tasks
- Strong verbal and written communication and presentation skills
- Passionate and professional
- Contributes unique and original thinking and solutions
- Manages and prioritizes personal workload effectively
- Comfortable adapting to change
- Demonstrates integrity and builds trust
The salary range for this position is listed below. Where an employee or prospective employee is paid within this range will depend on a variety of factors, including but not limited to budget, relevant experience, qualifications, and tenure in similar roles. Consideration may also be given to internal salary data for current or former employees in the same or similar positions.
Salary Range: $80,000 - 90,000 annually
Salary : $80,000 - $90,000