Marketing Coordinator/ Administrative Assistant

Job Summary
Carefree Boat Club, located in Avalon NJ is seeking an energetic and detail-oriented Marketing Coordinator/Administrative Assistant to join our dynamic team. This role combines strategic marketing support with essential administrative functions, providing a vital link between our marketing initiatives and daily operations. The ideal candidate will thrive in a fast-paced environment, bringing creativity, organization, and a proactive attitude to help elevate our brand presence across multiple channels. You will play a key role in executing digital marketing campaigns, managing content, and supporting sales efforts to drive business growth.

Duties

• Develop and implement multichannel marketing strategies that include social media marketing, email campaigns, and print advertising to increase brand visibility and engagement.
• Manage and optimize digital marketing platforms such as WordPress websites, Google Analytics, Google AdWords, Facebook Advertising, and marketing automation tools to track performance and improve campaign effectiveness.
• Create compelling copy for various marketing materials including blogs, social media posts, email newsletters, and advertisements that resonate with boating enthusiasts.
• Assist with budgeting activities for marketing campaigns and track ROI using analytics tools such as Google Analytics to measure success and identify areas for improvement.
• Support the team in managing schedules, preparing reports, maintaining records, and handling general administrative tasks efficiently.

Qualifications

• Proven experience in digital marketing including, social media marketing, performance marketing, and content marketing.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator) for creating visual assets; familiarity with HTML and WordPress is a plus.
• Strong understanding of consumer marketing strategies combined with experience in e-commerce platforms.
• Skilled in copywriting, and developing engaging content tailored to targeted audiences.
• Familiarity with marketing automation tools, Google Analytics, Google AdWords (now Google Ads), Facebook Advertising, and email marketing platforms.
• Excellent organizational skills with the ability to manage multiple projects simultaneously while maintaining attention to detail.
• Strong communication skills—both written and verbal—and the ability to collaborate across teams effectively. Join us in shaping innovative marketing solutions that inspire action! This paid position offers an exciting opportunity to grow your skills while making a meaningful impact on our brand’s success through creative strategy execution and administrative excellence.

Job Types: Full-time, Part-time

Pay: $20.00 - $25.00 per hour

Expected hours: 25 – 40 per week

Benefits:

• 401(k) matching
• Employee discount
• Flexible schedule
• Happy hour
• Health insurance

Work Location: Hybrid remote in Avalon, NJ 08202

Salary : $20 - $25