What are the responsibilities and job description for the Marketing Director position at Cardinal Plumbing Heating & Air Inc.?
About us
At Cardinal Plumbing, we’re passionate about providing exceptional plumbing and HVAC services to ensure your home remains a comfortable and efficient haven for you and your loved ones.
Our team of highly skilled and certified technicians is dedicated to delivering unparalleled workmanship and customer satisfaction, so you can focus on what truly matters – creating a lifetime of memories. Our services include:
- Diagnosing and fixing plumbing and HVAC issues
- Fixing leaky faucets and common household problems
- Installing energy-efficient HVAC systems
- Improving your home’s air quality
We use state-of-the-art tools and techniques to diagnose and resolve any plumbing or HVAC issues you may face. Our technicians have the expertise to handle everything in your home to ensure it remains a comfortable and safe environment for you and your family.
WANT TO CHANGE THE WORLD AND HAVE FUN DOING IT???
We are looking for an experienced marketing director team member who would be a good fit for our team and culture. Must be positive and fun, wants to grow professionally and personally, needs opportunities to thrive, loves critical thinking, doesn’t want to do the same boring thing every day, doesn’t mind making a great living, and is willing to put in the work to help us change the world.
Cardinal Plumbing Heating & Air is an innovative and rapidly growing home service company, and is seeking a talented Marketing Director to join our dynamic team. This is an exciting opportunity to make your mark in a thriving organization that values innovation, collaboration, and career development.
We are an award-winning company that has a proven track record of success and is ONLY looking for A-players. So if you are not an A player, please do not apply.
We offer growth opportunities, paid time off, and a fun enjoyable positive culture allowing you to grow financially, personally, and professionally and enjoy coming to work every day. We take pride in ensuring every Cardinal team member is set up for success at all times and given the highest level of training and opportunity.
Job Responsibilities:
● Help Develop and own the execution of the marketing strategy that aligns with company objectives and positions us as the market leader.
● Run timely promotions to keep the phone ringing and our technicians busy.
● Keep our call volume high and cost per lead as competitive as possible.
● Lead initiatives to generate a significant increase in inbound calls, transforming leads into revenue-generating opportunities.
● Harness the potential of our existing customer base by implementing strategies to upsell, cross-sell, and maximize their lifetime value.
● Build and execute strategies to acquire new clients, expanding our reach and market share.
● Outperform competitors by developing strategies that consistently yield a higher volume of inbound calls.
● Manage the marketing budget, allocating resources strategically to achieve maximum ROI.
● Collaborate with external marketing vendors to ensure their performance aligns with our growth objectives.
● Manage the creation of compelling content, advertising campaigns, and other marketing collateral while ensuring it resonates with our target audience.
● Continuously analyze market trends, customer behavior, and competitive landscape to adjust strategies accordingly.
Core Competencies:
● Organization and Planning - Prioritizes and plans productively.
● Efficiency - Produces significant output with minimal effort.
● Follow Through On Commitments - Follows through on verbal and written commitments. You make sure things get finished, no matter what (ethically).
● Attention to Detail - Possess the ability to achieve thoroughness and accuracy when accomplishing a task. Nothing gets lost or unaccounted for.
● Proactive - Innovative, and creative.
● Intelligence - Demonstrates ability to quickly and proficiently understand and absorb new information.
● Persistence - Demonstrates tenacity and willingness, even in difficult circumstances.
● Flexibility and adaptability - Able to handle projects for large range of topics, projects, and ideas
● 360 perspective - Demonstrates the ability to think from different angles and put yourself in our customer’s shoes.
● Communication - Communicates and documents things well, so there is little to no room for miscommunication or details to get lost in the mix.
● Work Ethic - Willing to do what it takes to get the project done right and on time.
● High standards - ONLY accepts the highest quality of work and always thinks from the perspective of “Is this the perfect way of doing this”
● Listening skills - Can translate the team’s concepts into working systems.
Company's website:
www.trustcardinal.com
Experience:
● Have 2 years of experience executing responsibilities similar to those listed above
● Has a track record of success in a similar role
Job Type: Full-time
Pay: $90,000.00 - $150,000.00 per year
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Relocation assistance
- Tuition reimbursement
- Vision insurance
Schedule:
- Choose your own hours
- Monday to Friday
Supplemental pay types:
- Bonus opportunities
- Commission pay
Work Location: In person
Salary : $90,000 - $150,000