What are the responsibilities and job description for the Marketing Coordinator position at CARDINAL HEATING & AIR CONDITIONING LP?
Marketing isn’t just about clicks — it’s about building trust in homes across our community.We’re looking for a Marketing Coordinator who’s ready to help power the growth of a fast-paced residential service company specializing in heating, cooling, plumbing, and electrical. From digital campaigns and social media to community events and brand strategy, you’ll be at the center of how our story is told and how customers find us when they need us most.If you love blending creativity with data, ideas with execution, and strategy with results — we want to meet you!RESPONSIBILITIESPlan and produce short-form video content weekly for TikTok, Reels and Shorts, from idea to postFilm on-location and in-shop, including talking head, demos, behind-the-scenes, and field friendly b-rollPublish consistently and on schedule, following platform best practices for format, length, and hooksOwn the organic content calendar and weekly posting plan across platformsMonitor comments and DMs daily, and route service-related questions to the right team promptlyKeep brand consistency across visuals, tone and messaging for our ideal personas(safety, comfort, reliability, trust)Capture content at occasional evening & weekend events (community, recruiting, local partnerships) to support brand awarenessCoordinate schedules with internal teams to film technicians and leaders without disrupting operationsSet up basic lighting and audio for small shoots, and manage file transfers, backups, and organized storageDESIRED SKILLS & EXPERIENCEDetail-obsessed and accurate, including dates, spelling, service details, and brand standardsExperience creating and publishing organic social content with a strong emphasis on short-form videoVideo editing ability using tools like Adobe Premiere Pro, Cap Cut, Final or similar experience Comfortable filming on phone and/or a camera, with understanding of framing, composition, or steady shotsWorking knowledge of TikTok, Instagram Reels, and YouTube Shorts, including formatting, captions, hooks, and basic analyticsAbility to direct others on camera when needed with clear guidance and calm coachingFamiliarity with DSLR and pro camera workflows, plus basic lighting and audio setup for small shootsB2C marketing experience preferredBENEFITSMedical Insurance:Health: 50% of the premium is covered by CardinalDental: 50% of the premium is covered by CardinalLife insurance: $10,000 is covered by Cardinal401K with a 4% Company MatchUniform allowancePaid Continuing EducationPaid Holidays and PTOBirthday PTOOUR CORE VALUESTeamwork: Support the growth & development of team members to achieve personal & professional successForward Thinking: Continuously educating ourselves to exceed the industry standardCustomer First: Going the extra mile to exceed expectationsDo What's Right: Uphold the highest standards of honesty & integrityCommitted to Excellence: Focused on results & value high performanceCardinal Heating, Cooling, Plumbing, and Electric is looking for YOU! Do you crave career advancement? Develop skills in our fun, fast-paced work environment. Our employees enjoy coming in every day and our commitment to customer satisfaction has made our business successful. Want to be a part of something bigger than just a job? Spend a little time learning about Cardinal by visiting our website at www.cardinalservice.comCardinal is an equal-opportunity employer.
Salary : $60,000 - $65,000