Product Data Analyst

Company Overview

Captura is a workflow and e-commerce software provider built for professional photographers, uniting industry-leading products and expertise from Fotomerchant, ImageQuix, Photolynx, Skylab, Studio Ninja, and Capturelife. With a focus on delivering customer-centric tools that simplify processes and increase efficiency, Captura is dedicated to helping photographers make more revenue, time, and opportunity through innovative technology solutions.

Working for Captura means being a part of an innovative, dedicated, and fast-growing global team where the opportunity for impact, career growth, and learning are embedded in our culture. We are excited to come to work every day and seek team members who are enthusiastic, value collaboration, have ideas to share, and want to continuously grow with our customers.

About the Role

Reporting to VP of Product, the Product Data Analyst, will have a strategic position within the Product Department supporting our Product and Customer Success teams. This role will liaise frequently with customers, and the Product and CS teams to close feedback loops and ensure communication is open and transparent. This position will share responsibilities with the Operations team in achieving key company KPIs and operational metric reporting.

Success in this position requires heavy cross-functional collaboration to analyze product usage & behavior, marketing effectiveness, ecommerce transactional data and key customer outcome data. You should be skilled in synthesizing various data points to guide the team in making decisions that influence product value/features, customer success playbooks and overall operational efficiency.

This position will have the tools in our data tech stack at your disposal. This position will work alongside engineering to build out new data pipelines to connect our workflow, ecommerce and marketing products at scale. The current state is a blank canvas for you to draw your vision on. You'll be using the latest tools and technologies to find the right solution for the different data needs. The ideal candidate will have a strong analytical mindset, exceptional communication skills, and a passion for translating complex data into actionable, synthesized recommendations.

Responsibilities

• Data Analysis and Interpretation: Proactively seek out trends and create analysis frameworks to effectively answer strategic questions and inform growth strategies. Collaborate with cross-functional teams to gather and analyze data from various sources, including user behavior, market trends, and financial metrics.
• Reporting and Dashboards: Design and maintain regular reporting mechanisms and dashboards that provide insights into key performance indicators (KPIs), helping stakeholders monitor the health of the business and track progress towards goals.
• Process Improvement: Identify opportunities to streamline operational processes and workflows, enhancing efficiency and effectiveness across departments. Collaborate with teams to implement process improvements and measure their impact.
• Stakeholder Communication: Effectively communicate complex technical concepts and analytical findings to both technical and non-technical stakeholders. Prepare and deliver presentations that convey insights and recommendations to drive informed decision-making.
• Data Validation: Collect, cleanse, and validate financial and non-financial data from multiple sources. Utilize advanced analytics techniques and tools to analyze large datasets and derive meaningful insights.

Qualifications

• Bachelor's degree in Business Analytics, Accounting, Economics, Computer Science, Statistics or related field; Master's degree is a plus.
• 4 years proven experience as a Business Analyst, Data Analyst, or similar role.
• Strong analytical skills with the ability to interpret complex data sets and generate insights, including regression and statistical analysis.
• Strong proficiency in data analysis tools such as MariaDB / MySQL and other business intelligence platforms such as Google Analytics (GA4) to improve on the current state of each.
• Experience with data warehouse, analysis and visualization platforms (e.g., Pendo, Segment, Heap, Tableau, etc.) is a plus. Familiarity with snowflake data schemas or star data schemas and a solid understanding of data modeling for data warehouses.
• A/B testing skills necessary to propose and execute within our eCommerce platform.
• Able to form opinions on tools, products, and processes we should adopt to accomplish analytics needs.
• Strong attention to detail and ability to meet deadlines in a fast-paced environment.
• Strong interpersonal and communication skills to collaborate effectively across teams and present analyses to key stakeholders at different organizational levels from individual collaborators to executive leadership.

Equal Opportunity Statement

We firmly believe our differences make us collectively stronger. At Captura, we are committed to building a team diverse in background and experience. We recognize diversity as the presence of differences, including race, gender, religion, sexual orientation, ethnicity, nationality, socioeconomic status, language, (dis)ability, age, religious commitment, and political perspective. Diversity also encompasses differences in principles, values, thoughts, and beliefs.

We believe our culture is also rich in opportunities for growth and experience. Captura is an equal opportunity employer that considers all applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Benefits

• Amazing Colleagues.
• Dog Friendly Office.
• Hybrid Work Schedule (Tues, Wed, Thurs in office).
• Innovative Work Environment with resources to bring ideas to fruition.
• 100% Employee and Family Covered Health, Dental, and Vision benefits.
• Discretionary/"unlimited" PTO.
• 10 paid holidays.
• 1 Floating Holiday.
• 401(k) with 4% match.
• Employee Engagement Perks.
• Employee engagement program and perks.
• Lunches, happy hours, snacks, and many events throughout the year.