What are the responsibilities and job description for the Graphic Design/ Video Marketing Intern position at Caplugs?
Working at Caplugs, you’ll find a team-oriented environment working to deliver best-in-class products and service to more than 24,000 customers around the world. Our customers trust us with their product production needs day after day, and that trust starts with our most critical asset – our people. We work to identify and develop talent, continuously focusing on innovation, learning and improvement to deliver on our promise to be the product protection partner our customers need to solve their challenges. Are you ready to be a part of our team?
SUMMARY: This internship is designed to give applicants exposure to real-world marketing activities as part of working with an international B2B manufacturer. Caplugs is a great training ground for marketing students, offering challenges and opportunities for interns to gain a thorough understanding of all facets of marketing for a large, global organization.
This position is intended to have a greater focus on digital marketing efforts, including graphic design, video creation and social media management. However, candidates may also be asked to assist with more traditional and ancillary marketing department duties, including product development, communications and other strategies and tactics, providing opportunities to develop a more robust understanding and exposure to the various marketing functions in a business-to-business industry.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Film, develop and create videos and take pictures of Caplugs products and machinery for use on social media, website, Amazon and more.
- Utilize AI to enhance social media video and photography efforts.
- Assist in the development, copywriting and media selection for monthly social media posting across all Caplugs divisions globally.
- Work with other internal stakeholders and departments as appropriate to gain knowledge of working environment.
- Write presentations, reports, etc. and proofread materials.
- Participate in outside webinars and presentations when available.
- Ultimately gain a better understanding of Caplugs to clearly communicate the values, features and benefits of the brand – and determine if marketing is a good career fit for you.
QUALIFICATIONS:
- Proficiency in Adobe Creative Cloud or similar software suite.
- Experience with Facebook, LinkedIn, YouTube, Instagram, X.
- Entry level experience filming and editing videos for social media platforms.
EDUCATION and/or EXPERIENCE:
- Current college junior, senior, graduate student or recent graduate in a marketing or business program or pursuing a business or marketing minor.
- It is up to the student to facilitate paperwork should they desire credit.
- Available a minimum of 12 hours per week or as specified should course credit be desired.
- Professional attitude, good work ethic and desire to learn and contribute no matter the task.