What are the responsibilities and job description for the CRM Editor Weekend & Events Coordinator position at Caesars Sportsbook & Casino?
Job Description
The CRM Editor, Weekend & Events Coordinator is responsible for executing Caesars Sportsbook marketing and communications strategy through owned channels during times of high customer engagement and key points of the sports calendar.
Responsibilities
At Caesars Digital, We Don’t Just Play the Game — We Set the Standard.
As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and industry excellence.
We believe every Team Member should be treated like royalty because We Are All Caesars. This guiding principle fuels our commitment to delivering legendary service and creating unforgettable experiences for our customers.
From cutting-edge digital platforms including Caesars Sportsbook, Caesars Palace Online, Horseshoe Online Casino and Caesars Racebook, to the continuing expansion of our retail footprint and our William Hill legacy, along with powerhouse partnerships across sports and entertainment, we’re building something extraordinary. And we want you to be part of it.
Ready to make your mark on the Empire?
Explore our open roles and discover how you can help shape the future of gaming.
Join us. Blaze the Trail. Because at Caesars Digital, We Are All Caesars.
The CRM Editor, Weekend & Events Coordinator is responsible for executing Caesars Sportsbook marketing and communications strategy through owned channels during times of high customer engagement and key points of the sports calendar.
Responsibilities
- Work with strategy and marketing to plan weekend and special event executional needs for email, in-app and push notifications based on sports schedule (Thursday through Monday)
- Coordinate both pre-planned and live messages to meet customer needs and business objectives
- Adapt in-the-moment messaging for owned channels as required based on game play and storylines
- Troubleshoot communication and scheduling for any changes to planned emails, pushes or in-app messages
- Manage execution of messaging material to maintain quality assurance
- Validate all copy and graphic materials upon receipt
- Ensure all marketing and promotional materials are deployed accurately and in a timely manner to meet deadlines and/or align with timing of event
- Bachelor’s Degree in Marketing or related field
- 3-4 years of applicable marketing experience
- Experience within the Sportsbook or Casino industry preferred but not required
- Computer literate; experience working with Microsoft Suite, Adobe, Salesforce, Airship, Optimove, Wrike and other marketing products a plus
- Must be able to organize and maintain a wide variety of activities in a multi-tasking fast-paced environment
- Flexible schedule required to adhere to Sportsbook customer needs, weeknight and weekend (Thursday-Monday) shifts required
- Experience working in a regulated industry a plus but not required
- Minimum 21 years of age
- Excellent interpersonal communication, team building, and problem-solving skills are required
- Strong organizational skills and attention to detail
- Understanding of business acumen to troubleshoot and solve problems with guidance from supervisor
- Experience executing business plans with digital/marketing counterparts
- Ability to uphold the highest level of integrity in all situations and recognize standards required by a regulated business
- Track record of working against deadlines
- Attention to detail and prioritization of accuracy
At Caesars Digital, We Don’t Just Play the Game — We Set the Standard.
As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and industry excellence.
We believe every Team Member should be treated like royalty because We Are All Caesars. This guiding principle fuels our commitment to delivering legendary service and creating unforgettable experiences for our customers.
From cutting-edge digital platforms including Caesars Sportsbook, Caesars Palace Online, Horseshoe Online Casino and Caesars Racebook, to the continuing expansion of our retail footprint and our William Hill legacy, along with powerhouse partnerships across sports and entertainment, we’re building something extraordinary. And we want you to be part of it.
Ready to make your mark on the Empire?
Explore our open roles and discover how you can help shape the future of gaming.
Join us. Blaze the Trail. Because at Caesars Digital, We Are All Caesars.