What are the responsibilities and job description for the Media Operations & Trafficking Specialist position at C Spire?
Our Vision: Be the best at what we do. Our Mission: Improve lives through technology.
Summary
“Customer Inspired” isn’t our slogan — it’s our driving force, and C Spire team members live it. We aim to engage the exceptional and embrace operational excellence to best deliver connectivity and technology solutions that advance our communities and customers’ lives. It’s a challenging goal, but we have a winning team that is looking to grow.
As the Senior Marketing Specialist, you will play a critical role in creating and delivering a best-in-class experience for customers, both externally and internally, across our digital marketing channels. You will lead execution of paid media plans and campaigns across all of C Spire’s lines of business, while optimizing campaign performance to accelerate customer engagement and revenue growth. This role requires a blend of creativity, analytical insight, and cross-functional collaboration. You will partner closely with agency and vendor partners, as well as internal stakeholders across Marketing, Web, UX/UI, and Analytics, to drive impactful results across the C Spire ecosystem.
Responsibilities
What You Will Do
In all of your duties, you will have a relentless, obsessive, yet disciplined approach to manage all details to perfection and deliver desired results.
Qualifications
What You Will Bring
As a C Spire team member you will bring a relentless obsession to be the best in our industry and a winning mentality, determined to outsmart and outdo competitors. You will have a single-minded commitment to unbeatable internal customer and external client experience. To support our Marketing team you will have an unapologetic passion for innovation and technology and an uncompromising drive toward continuous improvement.
In Addition To That, We Require
A great workplace needs more than dental coverage, though we provide that and excellent health insurance. But that’s just the start. We make sure working at C Spire is the best career experience around. And Forbes has named us one of America's Best Midsize Employers multiple times because of it. For our full-time employees we offer:
Must be able to sit for long periods and use a computer keyboard and/or mouse while viewing a computer screen. Some travel may be required.
Complimentary wireless service and device available to team members in our wireless footprint.
If you want to work hard, achieve a lot, and make a difference, then C Spire is the place for you.
Summary
“Customer Inspired” isn’t our slogan — it’s our driving force, and C Spire team members live it. We aim to engage the exceptional and embrace operational excellence to best deliver connectivity and technology solutions that advance our communities and customers’ lives. It’s a challenging goal, but we have a winning team that is looking to grow.
As the Senior Marketing Specialist, you will play a critical role in creating and delivering a best-in-class experience for customers, both externally and internally, across our digital marketing channels. You will lead execution of paid media plans and campaigns across all of C Spire’s lines of business, while optimizing campaign performance to accelerate customer engagement and revenue growth. This role requires a blend of creativity, analytical insight, and cross-functional collaboration. You will partner closely with agency and vendor partners, as well as internal stakeholders across Marketing, Web, UX/UI, and Analytics, to drive impactful results across the C Spire ecosystem.
Responsibilities
What You Will Do
In all of your duties, you will have a relentless, obsessive, yet disciplined approach to manage all details to perfection and deliver desired results.
- Execute and optimize digital media campaigns across all C Spire business units in partnership with media strategist and buyers.
- Build, measure, and continuously improve the performance of digital media, social media marketing, and offline marketing campaigns to drive engagement and revenue.
- Monitor campaign performance metrics and apply insights to optimize creative, content, audience targeting, and spend allocation.
- Collaborate closely with internal partners — including web and UX/UI, social media, creative, analytics, and business line teams — to align strategies and priorities.
- Coordinate with vendors and platforms to ensure campaigns are executed efficiently, accurately, and on time.
- Create and manage detailed project plans and strategies for digital marketing initiatives.
- Ensure that all marketing materials and programs meet C Spire brand standards and align with industry best practices.
- Support platform administration for media execution and reporting, ensuring data accuracy and proper tagging.
- Partner with analytics teams to track KPIs, compile campaign reports, and identify actionable insights for continuous improvement.
- Stay current on emerging digital trends, tools, and technologies to ensure C Spire’s marketing remains innovative and competitive.
- Perform additional duties as assigned to support overall marketing objectives.
Qualifications
What You Will Bring
As a C Spire team member you will bring a relentless obsession to be the best in our industry and a winning mentality, determined to outsmart and outdo competitors. You will have a single-minded commitment to unbeatable internal customer and external client experience. To support our Marketing team you will have an unapologetic passion for innovation and technology and an uncompromising drive toward continuous improvement.
In Addition To That, We Require
- Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
- Minimum of eight years of direct experience in marketing, advertising, interactive, or digital marketing, including project management or relevant work experience.
- Proven experience with Adobe Ad Cloud or other demand-side advertising platforms.
- Experience with social media management tools such as Hootsuite, Sprinklr, or Khoros.
- Familiarity with digital marketing analytics platforms, including Adobe Analytics or Google Analytics.
- Search engine optimization (SEO) and keyword research experience preferred.
- Experience with digital asset management systems and content management platforms, including Adobe Experience Manager.
- Strong written and verbal communication skills, with the ability to collaborate effectively across multiple teams.
- Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Self-starter with strong attention to detail and the ability to thrive in a fast-paced, dynamic environment.
- Proficiency with Microsoft Word, Excel, and other standard business applications.
- Experience in telecom, technology, or other performance-driven industries.
- Experience with cross-channel digital campaign optimization.
- Advanced experience with A/B testing and conversion rate optimization.
A great workplace needs more than dental coverage, though we provide that and excellent health insurance. But that’s just the start. We make sure working at C Spire is the best career experience around. And Forbes has named us one of America's Best Midsize Employers multiple times because of it. For our full-time employees we offer:
- Competitive Compensation Package
- Blue Cross Blue Shield Health Insurance
- Tuition Assistance Programs
- Complimentary Wireless Service & Device*
- 401k Match
- Teladoc Telemedicine
- WellBeacon Wellness Program
- Paid Talent Referral Opportunities
- Tailored learning paths for every position
Must be able to sit for long periods and use a computer keyboard and/or mouse while viewing a computer screen. Some travel may be required.
Complimentary wireless service and device available to team members in our wireless footprint.
If you want to work hard, achieve a lot, and make a difference, then C Spire is the place for you.
