Multimedia Content Creator & Promotions Producer

General Function

C-SPAN distributes a wide range of content including live coverage of government proceedings, public affairs programming, educational resources and original productions. C-SPAN is seeking a highly creative and detail-oriented Multimedia Content Creator & Promotions Producer to join our Creative Services team. This role is focused on developing promotional content that highlights and elevates C-SPAN programming and initiatives. The ideal candidate is a versatile storyteller with strong skills in writing, video editing and graphic design - someone who can translate C-SPAN programming into compelling promotions that engage audiences across television, radio, digital and social media platforms.

As part of Creative Services, you'll bring campaigns and promotions to life - whether it's producing on-air promotional spots, creating eye-catching motion graphics or crafting high-profile campaigns that strengthen and showcase the C-SPAN brand.

Responsibilities

• Produces and distributes promotional content across C-SPAN's public affairs television networks, website, social media channels, streaming platforms and mobile apps.
• Produces video packages for promotional and corporate purposes, with responsibilities including scriptwriting, b-roll selection, music integration and graphic design, edited within Adobe Creative Suite.
• Creates engaging promotional vertical videos for Instagram, Facebook and TikTok, tailored to platform best practices.
• Designs static and motion graphics for television, digital and print campaigns.
• Partners with Affiliate Relations, Marketing and Research teams to develop, create and deliver high-impact collateral and advertising content.
• Works closely with editorial teams to identify timely political and public affairs moments for rapid promotional turnarounds.
• Develops and produces promotional content that builds and engages audiences while reinforcing the brand's identity, voice and values across all platforms.
• Manages project calendars and workflows, ensuring deadlines are consistently met.
• Manages content scheduling, archiving and maintenance into newsroom software and cloud storage systems.
• Monitors industry trends and emerging technologies to bring fresh, innovative approaches to content production.
• Other duties as assigned.
  
  

Background Skills

• Advanced proficiency in Adobe Creative Cloud, including Premiere Pro, Audition, Photoshop, Illustrator, After Effects and InDesign. Generic graphic design experience preferred.
• Proven ability to analyze research findings and transform insights into on-brand campaigns that support organizational goals.
• Experience using AI tools for editing, captioning and voice/narration such as AI Studios, ChatGPT & Custom GPTs, Jasper AI, Canva AI / Adobe Firefly and ElevenLabs to enhance and streamline content creation.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent attention to detail, ensuring accuracy and quality in all deliverables.
• Ability to present creative work at all stages for review, feedback and approval.
• Strong editorial judgment and familiarity with federal government, national politics, non-fiction literature and American history.
• Bachelor's degree in Journalism, Communications, Marketing or a related field.
• Minimum two years of professional experience in multimedia production or content creation. Prior newsroom experience is a plus.
• Proficiency in Canva, Mondays, Microsoft Teams, Microsoft Office and social media platforms (Facebook, Instagram, TikTok Twitter/X).
• Exceptional writing, editing and storytelling skills, with a portfolio showcasing video production, editing and graphic design work.
• Willingness to work a hybrid schedule, including four days per week on-site at our Washington, D.C. headquarters.