B2B Relationship Developer/MKTG Specialist (Inside Sales)

Business Development and Relations Specialist

This Job Is a Good Fit If You:

• Enjoy building relationships with customers * Are organized and detail-oriented * Have experience in sales or marketing * Can communicate clearly in writing and speaking * Are comfortable giving presentations * Can travel occasionally for trade shows and customer meetings

Business Development and Relations Specialist

Job Title: Business Development and Relations Specialist
Department: Sales & Marketing
Reports To: VP Sales & Marketing
FLSA Status: Non-Exempt

JOB DESCRIPTION

Position Summary: Work closely with VP Sales & Marketing and the entire BCSI team to initiate and facilitate the successful realization of BCSI’s sales growth goals.

Essential Duties and Responsibilities

To perform this job successfully, an individual must excel at the following duties, additional responsibilities may be assigned. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Sales Development

• Prospect, qualify, and generate sales proactively with existing and potential trading partners. * Respond to RFPs with quotes, pricing, proposals, and creative solutions for customer needs. * Overcome technical and business objections of prospective customers. * Provide potential customers with expected lead times and implementation steps for new accounts. * Maintain contact lists for prospects and customers. * Make cold calls to distributor’s representatives.

Field Sales & Industry Engagement

• Give presentations in-person and via webinar to distributors and customers, including tours. * Travel to and proactively participate in trade shows, industry events, networking events, lunch & learn and sales meeting presentations. This position requires periodic business travel, both independently and with team members, several times throughout the year. Travel may occasionally involve consecutive trips * Requires travel alone and/or with coworkers up to 12 times per year. * Identify and pursue opportunities for in-person customer interaction, including industry associations relevant to BCSI’s business growth goals.

Marketing and Communication

• Transfer knowledge and communicate customer details to Account Managers. * Communicate professionally with customers/distributors via phone/email/webinar or in-person regarding account setup and ongoing needs. * Create content for social media, website, blog, marketing collateral, case studies, and videos to promote BCSI's brand and educate customers. * Design and assemble marketing materials, samples, and presentation kits for distributors/customers. * Coordinate production of sales and marketing materials, managing distribution and inventory. * Establish and maintain consistent corporate image throughout promotional materials and events.

Customer Relationship Management

• Build and nurture long-term customer relationships through active listening, demonstrating patience, detail-orientation, and a service-minded approach to identify needs and create lasting partnerships. * Methodically approach account expansion by analyzing customer data and purchasing patterns to identify upsell and cross-sell opportunities within existing accounts. * Proactively reach out to existing and potential customers and distributors to grow their business with BCSI. * Ensure customer satisfaction by working with production and other departments when quality and service issues arise.

Product and Industry Knowledge

• Develop comprehensive understanding of BCSI's product offerings, sweet spots, and key differentiators. * Learn about competitors and conduct price comparisons to effectively position BCSI solutions. * Understand various technology solutions, integrations, and implementation processes to effectively communicate options to customers. * Stay current on industry best practices and standards through active participation in industry associations. * Communicate the benefits of automating processes using technology solutions to distributor partners. * Previous print industry experience is a plus.

Competencies

To perform the job successfully, an individual should demonstrate the following:

Relationship Management - Builds and nurtures long-term customer relationships, preferring deep partnerships over constant prospecting.

Analytical Thinking - Takes a process-driven approach to identify patterns and opportunities within existing accounts.

Business Ethics/Professionalism - Inspires trust, maintains confidentiality, and works with integrity.

Communications - Listens effectively, expresses ideas clearly in written and verbal form, and keeps others informed.

Cost Consciousness - Conserves resources, contributes to revenue, and works within approved budget.

Customer Service - Responds promptly to needs, manages difficult situations, and maintains a patient, detail-oriented approach.

Dependability - Follows instructions, keeps commitments, and takes responsibility for actions.

Initiative - Seeks opportunities, takes independent actions, and undertakes self-development activities.

Sales Skills - Achieves goals, initiates contacts, maintains satisfaction, and overcomes objections effectively.

Teamwork - Balances individual and team responsibilities while supporting positive team spirit.

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Education/Experience: You need either: * A Bachelor's degree (Marketing or related field preferred), or * Three to five years of related experience, or * A combination of education and experience * Print and Promo experience is a plus

Language Ability: Advanced written and verbal communication skills, including ability to create professional content, respond to inquiries, and present information effectively to various audiences.

Math Ability: Proficiency with mathematical concepts including percentages, ratios, and proportions for business applications and financial analysis.

Reasoning Ability: Strong analytical skills with ability to solve problems, evaluate options, and work with abstract concepts.

Computer Skills: * Microsoft Office (Word, PowerPoint, Access, , Teams, Outlook, Internet Explorer), Adobe Suite and Wordpress are a plus * Various In-house Systems (OPS, etc.) * Canva

Certificates and Licenses: None

Supervisory Responsibilities: None

Required Skills/Abilities

• Strong communication and listening skills for building customer relationships and understanding needs * Excellent organizational and time management skills with attention to detail and ability to meet deadlines * Analytical and process-driven approach to account management and problem-solving * Customer-focused mindset with ability to prioritize tasks and work in a fast-paced environment * Outgoing professional demeanor with integrity and confidentiality in all customer and internal interactions

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

While performing the duties of this job, the employee will frequently have exposure to fumes or airborne particles. The employee will occasionally have exposure to work near moving mechanical parts; work in high, precarious places; toxic or caustic chemicals; and outdoor weather conditions.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit; use hands to finger, handle or feel; and talk or hear. The employee is frequently required to sit, walk, reach with hands and arms, and stand for lengthy periods of time during trade shows. The employee is occasionally required to stoop, kneel, crouch, balance, climb, or crawl. The employee must frequently lift and/or move up to 25 pounds; with occasional lifting of up to 50 pounds.

The above job description is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor.

Job Type: Full-time

Pay: $25.00 - $32.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Disability insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Paid training
• Vision insurance

Work Location: In person

Salary : $25 - $32