Demo

Marketing and Content Manager

Bulb Digital
Grand Rapids, MI Full Time
POSTED ON 1/7/2026
AVAILABLE BEFORE 7/4/2026

First Things First

At Bulb Digital, we help organizations stop wrestling with their tools and get back to doing meaningful work. We focus on Microsoft 365, helping teams use what they already have in a way that actually makes sense.


Our work helps people find what they need, understand how work gets done, and spend less time dealing with friction and confusion. The result is teams that feel more connected, more confident, and less frustrated by their day-to-day tools.


If that sounds like something you’d enjoy working on, read on.


About the Role

We’re looking for a proactive and creative Marketing & Content Manager to lead our content strategy and execution across multiple channels. This role is perfect for someone who thrives in a dynamic environment, loves storytelling, and is passionate about driving engagement and growth through compelling content.


Key Responsibilities

Email Marketing & Newsletter Management

  • Plan and execute weekly newsletters for our 2,700 subscriber list.
  • Align content with current campaigns and business priorities.
  • Draft, schedule, and monitor newsletters, addressing any post-send issues.

Social Media Management

  • Manage LinkedIn and Facebook accounts.
  • Oversee paid ad campaigns in collaboration with third-party vendors.
  • Monitor ad performance and provide high-level insights.

Content Creation & Promotion

  • Coordinate blog, podcast, and YouTube content:
  • Develop topics and outlines with leadership.
  • Schedule recordings and manage production timelines.
  • Publish and promote content across channels.
  • Create and edit short-form videos for social platforms.

Community Engagement

  • Organize and promote monthly office hours.
  • Coordinate speakers, gather audience questions, and support live sessions.

Website Management

  • Periodically review and refresh website content to align with offerings and goals.

General Marketing

  • Execute marketing strategies in collaboration with leadership.
  • Coordinate asset creation with third-party vendors.

Growth Opportunities

As you grow in this role, you’ll have the chance to:

  • Take ownership of paid ad strategy, budget management, and vendor contracts.
  • Drive intellectual property development and contribute to strategic ideation.
  • Analyze website traffic and optimize conversion funnels.
  • Develop marketing strategies to generate sales and refine market positioning.

What We’re Looking For

  • Strong writing and communication skills.
  • Experience in email marketing, social media management, and content creation.
  • Ability to manage multiple projects and deadlines.
  • Familiarity with analytics and performance tracking is a plus.
  • Creative mindset with a strategic approach to marketing.


Salary Range: $70k Depending on experience

Salary : $70,000

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Marketing and Content Manager?

Sign up to receive alerts about other jobs on the Marketing and Content Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$119,187 - $158,016
Income Estimation: 
$168,541 - $230,379
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Not the job you're looking for? Here are some other Marketing and Content Manager jobs in the Grand Rapids, MI area that may be a better fit.

  • Lakewood Construction Grand Rapids, MI
  • Marketing Content Creator About Lakewood: Lakewood Construction is a premier design-build construction firm in West Michigan. With in-house teams of real e... more
  • 23 Days Ago

  • GMB Grand Rapids, MI
  • Description GMB is currently seeking a full time Content Marketing Specialist to join GMB’s Corporate Marketing & Branding Team. The purpose of this role i... more
  • 30 Days Ago

AI Assistant is available now!

Feel free to start your new journey!