What are the responsibilities and job description for the Marketing Assistant position at Buckner Prosthetics?
Overview
We are seeking a dynamic and proactive Marketing Assistant to join our innovative marketing team. In this role, you will play a vital part in executing digital marketing strategies, managing content creation, and optimizing campaigns across multiple platforms. Your enthusiasm for marketing technology and your creative mindset will help drive brand awareness, engagement, and lead generation. This paid position offers an exciting opportunity to develop your skills in a fast-paced environment while contributing to impactful marketing initiatives.
This role will also assist with outreach in the Central MS territories. Making and maintaining relationships. Assisting with paperwork procurement so that authorization for the medical devices we craft can be delivered timely. Doing lunch and learns with our referral sources. Assisting our senior marketer in the Jackson area.
Responsibilities
- Assist in the development and execution of digital marketing campaigns, including paid advertising campaigns on platforms such as Google Ads, Facebook Advertising, and social media channels.
- Create compelling content for emails, social media posts, blogs, and landing pages that align with brand messaging and marketing goals.
- Design graphics and visual assets using Adobe Creative Suite (Photoshop, Illustrator) to enhance digital campaigns.
- Monitor and report on web analytics reporting, campaign performance metrics, and marketing analytics to inform strategic decisions.
Qualifications
- Strong proficiency in Adobe Photoshop, Adobe Creative Suite, and WordPress website management.
- Knowledge of HTML, CSS, JavaScript, and SQL is preferred for technical campaign setup and website management.
- Experience with social media management platforms and creating social media advertising campaigns across Facebook and other channels.
- Familiarity with marketing automation tools and web analytics reporting to measure campaign success.
- Excellent copywriting skills with the ability to craft engaging content tailored for diverse audiences.
- Ability to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environment.
- Strong understanding of digital marketing principles including paid search marketing, performance marketing, e-commerce strategies, and B2B marketing practices.
Pay: $20.00 - $25.00 per hour
Expected hours: 40.0 per week
Benefits:
- 401(k) matching
- Health insurance
- Paid time off
- Professional development assistance
Work Location: In person
Salary : $20 - $25