What are the responsibilities and job description for the Senior Analyst, Retail & Category Analytics – Sales Data & Market Trends position at BSM Partners?
Senior Analyst, Retail & Category Analytics – Sales Data & Market Trends Specialist
About the job
You are the market’s scorekeeper and its analyst — the one who knows exactly how categories, brands, and channels are performing and can explain why. You’ll work with POS, shipment, syndicated, and retailer-direct datasets to deliver a complete view of market dynamics. Your analysis will reveal growth opportunities, competitive threats, and emerging shifts, forming the foundation for myriad strategic recommendations.
Why This Role Matters:
Sales data is the most immediate reflection of market behavior. Without your analysis, we can’t connect consumer attitudes to real-world purchasing or validate which trends are truly gaining traction.
What You’ll Do:
· Lead analysis of POS, shipment, and syndicated retail data.
· Track and report on category and brand performance metrics.
· Identify and explain emerging market trends.
· Integrate performance data with consumer insights for deeper analysis.
· Deliver concise, executive-ready reporting.
What You Bring:
· 5–7 years in retail/category analytics and category management.
· Expertise with POS and retail data (IRI, NIQ, SPINS, Stackline, retailer direct, etc.).
· Strong Excel and BI tool skills; SQL or Python a plus.
· Ability to translate metrics into strategic recommendations.
· Pet industry experience a plus - ideally from a large brand or retailer
Benefits:
· Competitive salary
· Health, dental, and vision insurance
· Paid time off and retirement plan options
· Opportunities for professional development and continuing education