Email Marketing Coordinator

The Email Marketing Coordinator will support the execution and optimization of email marketing across multiple brands. Reporting to the Email Marketing Manager, this role will own the email content calendar for several brands and create, build, test, deploy, and analyze campaigns designed to engage customers and drive revenue.

This is a hybrid role based in New Century, KS, with 2 days per week onsite.

Primary Duties & Responsibilities

• Own and manage the monthly email content and promotional calendar across multiple brands
• Write email copy, subject lines, preheaders, and calls to action while maintaining established brand voices
• Build, QA, schedule, and deploy email campaigns across multiple brands and audiences
• Create and coordinate email assets, using strong visual judgment to ensure emails are polished and on brand
• Create and maintain audience segments to support targeted and personalized campaigns
• Support automated email flows and lifecycle marketing initiatives
• Monitor campaign performance, conduct A/B tests, and identify opportunities to improve engagement and revenue
• Maintain list health, support deliverability efforts, and follow email marketing compliance best practices
• Collaborate with the Marketing team, designers, IT, Customer Service, and other internal teams to execute email initiatives

Requirements

• Bachelor’s degree in Marketing, Communications, Business, Design, or a related field, or equivalent professional experience
• 2–3 years of hands-on email marketing or marketing automation experience
•  Experience with an enterprise ESP or marketing automation platform; Klaviyo strongly preferred
• Experience owning, building, testing, and deploying email campaigns, including segmentation and personalization
• Strong writing skills and ability to adapt messaging across different brand voices and audiences
• Strong visual judgment and understanding of email and digital design best practices
• Understanding of email performance metrics, A/B testing, deliverability, and list hygiene
• Strong organizational skills, attention to detail, and ability to manage multiple brands and deadlines

Preferred Qualifications

•  Hands-on experience with Klaviyo
• Experience with Canva or similar design tools
• Experience supporting multiple brands or email programs (Asana experience is a plus)
• Experience with Google Analytics, UTM tracking, or other digital analytics tools
• Experience using AI tools is a plus

Notice of AI Use in Job Application Review

As part of our commitment in creating a fair, efficient, and consistent hiring process we may use artificial intelligence (AI) to help our recruiting teams organize, summarize, and analyze information provided by candidates, including resumes, application responses, and other materials submitted during the application process.AI may be used to identify patterns, highlight relevant skills, and experience, and assist in comparing a candidate’s qualifications with the requirement of a specific role. These tools are to improve efficiency and consistency while supporting more informed hiring decisions, which will ultimately be made by the hiring team.