What are the responsibilities and job description for the Inside Sales Representative position at BRIMAR INDUSTRIES LLC?
Brimar Industries is looking for a highly motivated and technically capable Inside Sales Representative to join our growing team. This role is essential to delivering a fast, professional, and solution-oriented experience to our existing customer base. The ideal candidate is an exceptional communicator, a confident negotiator, and an agile multitasker who thrives in a fast-paced, B2B sales environment.
You will be responsible for responding to inbound requests for quotes (RFQs), guiding customers through technical product configurations, and building long-term relationships that turn one-time buyers into loyal customers.
Key Responsibilities:
Sales Execution
- Respond promptly and professionally to inbound RFQs generated by marketing, ensuring rapid engagement with existing customers.
- Provide consultative pre-sales support including technical product guidance, solution configuration, and use-case alignment.
- Manage the full sales cycle from quote to close using HubSpot CRM and digital quote-to-order platforms.
- Own and update your pipeline, ensuring timely follow-up and consistent communication with all active opportunities.
Customer Engagement
- Conduct discovery calls to understand customer needs, project requirements, and purchasing timelines.
- Provide an outstanding customer experience with a solutions-focused, value-driven approach.
- Navigate complex procurement scenarios and lead negotiations with professionalism and confidence.
Technical & Market Knowledge
- Demonstrate and grow technical product knowledge across Brimar’s portfolio of signage, labeling, and traffic control products.
- Understand and communicate relevant industrial standards and certifications such as ANSI Z535, OSHA 1910.145, MUTCD (Manual on Uniform Traffic Control Devices), and NFPA (National Fire Protection Association)standards.
- Stay informed about competitor offerings and positioning to effectively differentiate Brimar’s solutions.
Process Management
- Maintain accurate records and sales activity within HubSpot CRM.
- Work collaboratively with operations, product, and customer service teams to ensure seamless order fulfillment and post-sale support.
- Identify and suggest improvements to tools, processes, or workflows that improve sales efficiency or customer satisfaction.
Qualifications
- 3 years of inside sales experience in a comparable industry (e.g., industrial safety, hardware, tools, or technical B2B products).
- Proven experience selling physical products that require inventory coordination and meet regulatory certifications.
- Proficiency with HubSpot CRM and digital quote-to-order platforms.
- Strong discovery, qualification, and negotiation skills.
- Comfortable managing multiple concurrent opportunities and follow-ups in a structured, organized manner.
- Self-starter with strong drive for performance and continuous learning.
- Passionate about delivering value and solving real-world safety challenges for customers.
- Highly organized, detail-oriented, and able to thrive in a fast-paced sales environment.
Preferred Qualifications
- Knowledge of industrial safety regulations and product certifications (e.g., ANSI, OSHA, MUTCD, NFPA).
- Experience in B2B sales to government, institutional, or industrial buyers.
- Familiarity with manufacturing lead times, logistics, and inventory-based sales cycles.
Why Brimar?
- Join a company at the forefront of safety and compliance solutions.
- Be part of a dynamic, growing sales team with real opportunities for career advancement.
- Work in a collaborative environment where your input is valued and your growth is supported.