What are the responsibilities and job description for the Graphic Designer & Web Developer in Garden City, NY position at Bridgeline?
HawkSearch, a leading AI-powered search, recommendation, and personalization platform for B2B and B2C eCommerce, is seeking a Graphic Designer & Web Developer for their Garden City, NY create high-impact digital experiences that support our marketing, demand generation, and brand initiatives.
In this role, you’ll design and develop Webflow and CMS-driven web pages, conversion-optimized landing pages, email templates, and branded digital assets. You’ll collaborate closely with marketing, product, and sales teams to translate campaign goals into visually compelling, high-performing creative. The ideal candidate combines strong design aesthetic with technical front-end skills — someone who’s comfortable designing, building, and optimizing assets that drive measurable results.
Key Responsibilities
In this role, you’ll design and develop Webflow and CMS-driven web pages, conversion-optimized landing pages, email templates, and branded digital assets. You’ll collaborate closely with marketing, product, and sales teams to translate campaign goals into visually compelling, high-performing creative. The ideal candidate combines strong design aesthetic with technical front-end skills — someone who’s comfortable designing, building, and optimizing assets that drive measurable results.
Key Responsibilities
- Design and develop Webflow pages, microsites, and Webflow CMS collections aligned to marketing and demand-generation goals.
- Build conversion-optimized landing pages for paid media, SEO, webinars, and product promotion campaigns.
- Create branded assets for emails, ads, social media, webinars, and downloadable content.
- Collaborate with demand-gen managers to develop creative for multi-channel campaigns (email, paid search, paid social, ABM).
- Support SEO efforts with on-page optimization, image optimization, and clean, compliant HTML/CSS.
- Conduct A/B testing for landing pages, forms, and CTAs; apply findings to improve conversion rates.
- Manage updates to website content, graphics, and layouts using Webflow and other CMS platforms.
- Work with marketing automation tools (HubSpot, Salesforce) to ensure proper integration of forms, tracking pixels, and conversion events.
- Bachelor’s degree in Graphic Design, Web Design, Marketing, or related field.
- 3 years of experience in web design, graphic design, or front-end development.
- Proficiency with Webflow and CMS platforms (Webflow CMS required; WordPress or HubSpot CMS a plus).
- Strong design portfolio showcasing responsive web design, landing pages, and brand assets.
- Skilled in Adobe Creative Cloud (Photoshop, Illustrator, XD) and/or Figma.
- Working knowledge of HTML/CSS and modern responsive layout techniques.
- Experience supporting lead generation or demand-gen teams through design and development.
- Ability to manage multiple projects with strong attention to detail and deadlines.
- Experience in B2B eCommerce, SaaS, or digital marketing environments.
- Familiarity with A/B testing, conversion rate optimization, and funnel design.
- Understanding of UX/UI best practices and accessibility standards.
- Experience with HubSpot, Google Analytics, Tag Manager, or marketing automation platforms.
- Competitive salary and full benefits package.
- High-energy, collaborative environment where creativity is valued.
- Opportunity to work with leading B2B brands and cutting-edge digital technologies.
- Room to grow into marketing, product, or creative leadership tracks.