Director of Revenue Growth

Overview

After decades of growth fueled by reputation, referrals, and client trust, Briaud Financial Advisors is ready to build a modern, measurable marketing function that supports sustainable long-term growth. The Director of Revenue Growth will bring experienced marketing leadership to a well-established firm, transforming marketing from a supportive activity into a strategic engine for predictable new-client acquisition within our defined client niches.

This is a role for someone who understands how to market trust-based professional services and can turn expertise, reputation, and client success into meaningful engagement and qualified demand. You blend strategic thinking with hands-on execution, and you are energized by building systems that others can rely on. You bring clarity, creativity, and discipline to the marketing function, with a clear mandate: help more of the right people discover and choose Briaud Financial Advisors.

You will shape how our marketing vision comes to life, how we attract and nurture prospects, and how we create a consistent, data-informed path to client growth.

Outcomes

1. Drive Client Growth
2. Achieve an average of 3 new clients per month within two years, with measurable attribution to marketing-generated leads and campaigns.
3. Build a Marketing Engine
4. Design and implement a scalable marketing and sales funnel that consistently generates, nurtures, and converts qualified leads within target niches (university professors, business owners, federal employees, and special needs planning).
5. Create Measurable Marketing Infrastructure
6. Establish systems for lead tracking, CRM integration, analytics, and reporting that make marketing performance transparent and actionable.
7. Ensure Strategic and Efficient Use of Resources
8. Own the marketing function end-to-end, determining how best to allocate available internal and external resources (people, vendors, tools) to achieve client acquisition goals efficiently.
9. Lead the Marketing Function
10. Provide strategic and operational leadership for all marketing activities.

Competencies

1. Service-Based Business Acumen
2. Understands how to market trust-based, relationship-driven services. Skilled at translating expertise, reputation, and client success into meaningful engagement and qualified demand.
3. Strategic Marketing Leadership
4. Develops and owns a clear marketing vision aligned with business goals. Translates strategy into actionable plans that produce measurable results in a professional service context.
5. Hands-On Marketing Execution
6. Comfortable rolling up their sleeves to execute campaigns, including digital marketing, content, events, and lead nurturing, while building systems for future scalability.
7. Data-Driven Decision Making
8. Uses analytics and performance data to guide priorities, optimize campaigns, and demonstrate marketing’s impact on client growth.
9. Resourcefulness and Ownership
10. Operates with autonomy and accountability. Finds solutions, prioritizes effectively, and manages resources creatively to achieve outcomes.
11. Leadership and Collaboration
12. Leads by influence and example. Collaborates effectively with firm leadership and cross-functional teams, communicating progress with clarity and confidence.
13. Brand Stewardship and Communication
14. Maintains a cohesive, professional brand voice across all marketing channels. Ensures every marketing touchpoint reflects the firm’s credibility, expertise, and client trust.

What We Offer

• 30 Days Paid Leave / Office Closures
• 401(k) with employer match
• Paid continuing education and certifications
• Flex Hours and a team-first culture