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Sales Representative - On Premise Beer (West Denver Metro)

Breakthru Beverage Group
Lakewood, CO Full Time
POSTED ON 4/25/2026
AVAILABLE BEFORE 5/24/2026
Are you a current Associate? To be considered, you must submit your application through the internal Career Portal (Jobs Hub). Click here to access.

Time Type

Full time

Remote Type

Job Family Group:

Sales

Job Description Summary

We are experts in the beer, wine and spirits industry looking for individuals who share our passion for customer service and thrive in a fast-paced selling environment.

As a On-Premise Sales Representative, you will cultivate and grow account relationships to maximize the sales of beer supplier brands through effective planning, selling execution and communication resulting in the achievement of company and supplier objectives.

This territory covers Arvada, Golden, Wheat Ridge, Lakewood, Littleton and Highlands Ranch. Prefer candidates that live within the coverage area.

Previous beer sales experience is a plus, especially in an on-premise setting.

If you share our passion for exceeding customer expectations and being on a winning team – and have a car to drive to our customers’ locations – then come join our fun, family-based culture.

Job Description

Job Responsibilities:

Calls on accounts and covers daily routes by creating an established and efficient routing pattern.

  • Analyzes entire account base by visiting each account and identifying opportunities; completes all necessary surveys and ensures national account compliance where applicable.
  • Prepares and delivers professional sales presentations to customers by balancing the company’s priorities and customers’ needs to include new products, well and back bar placements and resets, drink and wine lists, and promotions.
  • Maintains product levels in accounts by taking inventory and restocking shelves (where legally permissible).
  • Educates account staff on priority brands by administering educational staff training seminars.
  • Manages customer account receivables by timely processing of credits and returns and communicating with accounts on aged receivables.
  • Services accounts by delivering products to customers in extenuating circumstances, handling customer issues and complaints and referring these issues, as appropriate, to management.

Achieves sales and merchandising objectives.

  • Strategizes/preplans on how best to achieve objectives by understanding company pricing and product programming information on a monthly basis and maintaining accurate historical account purchase information.
  • Understands and works with management on inventory levels by being aware of current inventory and out of stock situations and by alerting management to possible fluctuations in demand.
  • Attains standards of performance goals by achieving the distribution, volume, and activity goals of supplier brands as set by management.
  • Ensures maximum brand visibility within accounts by maintaining account standards as determined by management and using effective and current point of sale materials when appropriate.
  • Obtains payments for company by collecting and delivering checks or other remittance from accounts where legally permissible.
  • Supports account openings by developing opening orders for new accounts in collaboration with Field Sales Manager.
  • Participates in effective supplier work with sales calls and sales blitzes.

Conduct safe and responsible interactions with the public while responsibly handling beverage alcohol product.

Other duties, as assigned by the jobholder’s supervisor, may also be required.

Minimum Qualifications

  • Bachelor’s degree in related field and/or equivalent training and work experience
  • Minimum of 2 years’ experience in Sales
  • Basic PC skills using MS Office and other various computer programs including presentation software
  • Must be a results-oriented professional with verbal/written communication skills using diplomacy and discretion as well as customer service skills
  • Ability to multi-task, work independently and/or within a team, pay attention to detail and meet deadlines
  • Analytic and Reporting skills
  • Utilize sound judgement and problem-solving skills
  • Ability to work in fast-paced, high-volume, team environment
  • Must be at least 21 years of age
  • Must possess a valid Driver’s License
  • Must have reliable transportation and proof of auto insurance

Physical Requirements

  • While performing the duties of this job, the employee is required to remain in a stationary position at times; communicate, and operate a computer and telephone
  • While performing the duties of this job, the employee is regularly required to reach overhead, squat and bend
  • Carrying and lifting 45-65 pounds

Competencies

  • Accountable for results which impact the department.
  • Selects best option from a set of defined procedures/ solutions using common sense and experience of similar situations.

This job description is only a summary of the typical functions of this position, not an exhaustive or comprehensive list of all possible job responsibilities, tasks and duties. Responsibilities, tasks, and duties of individual jobholders may vary from the above description.

Salary And Benefit Statement

Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience.

Total Compensation Package: Range: $40,000-$70,000 $2,400 Annual Car Allowance

This position is eligible to participate in a bonus program. Metrics and level of participation are determined annually.

This position is eligible for health care benefits, life insurance, time off benefits and participation in the Company’s 401(k) plan.

Breakthru Beverage Group is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information and other legally protected characteristics. The EEO is the Law poster is available here. If you need a reasonable accommodation because of a disability for any part of the employment process, please call (708) 298-3536 and let us know the nature of your request and your contact information.

Salary : $2,400

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