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Digital Advertising Strategist

Break Something
Columbia, DC Full Time
POSTED ON 1/2/2026
AVAILABLE BEFORE 2/1/2026
At Break Something, our clients are using digital media marketing to change the world, and we are looking to add talented individuals to our team to bring their campaign goals to life.

We are seeking a skilled and strategic Digital Advertising Strategist to join our team. This role involves writing, implementing, and optimizing digital ad campaigns across platforms such as Meta, Google, and various programmatic networks. The strategist will manage and track budgets for fundraising, acquisition, and voter contact advertising campaigns, and work with digital vendors to keep us on the cutting edge of the digital landscape. Additionally, the strategist will analyze performance, deliver strategic recommendations, write ad copy, and collaborate with designers to execute bold creative.

Responsibilities:

  • Develop creative, launch, and optimize direct donate and acquisition advertising campaigns
  • Assist with planning, set up, and optimizing voter contact advertising campaigns
  • Manage and track budgets for fundraising, acquisition, and voter contact advertising campaigns
  • Analyze program performance and contribute strategic recommendations
  • Collaborate with designers and content teams to develop compelling, high-performing ad creatives
  • Communicate directly with clients on campaign performance


Requirements

  • Familiarity with advertising platforms like Meta and Google
  • Experience working in political CRMs and data tools (NGP, Action Kit, Act Blue, etc) is preferred
  • Keen attention for detail AND creatively minded
  • Strong reputation for being a results-driven team player with a desire to exceed expectations
  • Ability to quickly learn new technologies, tools, and processes, and adapt to changing environments
  • Diligent, proactive, organized, and highly motivated with strong analytical skills
  • Flexibility to occasionally work weekends and evenings, especially as we gear up for peak election times and experience high volumes with our clients


Benefits

This position is eligible for inclusion in our bargaining unit. The negotiated salary band for this position is $54,000 - $63,000 annually. We pride ourselves on offering some of the best benefits in the industry, including but not limited to:

100% employer-paid premiums for platinum-level medical plan on a national health care network

100% employer-paid vision and dental insurance

401(k) with 5% employer match and immediate vesting

15 paid holidays, 20 days of paid time off, sick leave, and bereavement leave.

Summer and/or Winter Fridays (cycle dependent)

Paid parental and medical leave at 100% of your salary

Company issued Mac laptops

Regular stipends and/or reimbursement for: Cell phone service, wellness, home office, meals and more.

Break Something is an equal opportunity employer and people of all backgrounds, ethnicities, sexual orientations, and identities are encouraged to apply.

Salary : $54,000 - $63,000

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