What are the responsibilities and job description for the Senior Public Relations Account Executive position at Brand Definition?
As a Senior Public Relations Account Executive, you’ll play a key role in supporting client accounts, developing strategic communications campaigns, and building strong media relationships. This role is ideal for a proactive, organized communications professional who thrives in a fast-paced agency environment.
Company Description
Brand Definition is a content, communications, and creative agency serving technology brands in the B2B and consumer lifestyle markets. Headquartered in Portland, OR, we help clients build a clear, compelling brand presence to stand out.
Responsibilities
- Support the planning and execution of integrated PR and communications campaigns.
- Manage day-to-day client communications and help maintain strong client relationships.
- Develop compelling press materials, including press releases, pitches, briefing documents, and talking points.
- Research and identify relevant media opportunities, journalists, publications, and industry influencers.
- Conduct targeted media outreach and support media relations initiatives.
- Track campaign deliverables, deadlines, media coverage, and performance metrics.
- Prepare client reports, coverage summaries, presentations, and campaign updates.
- Collaborate with account teams and cross-functional partners to deliver high-quality work on time.
- Stay informed on relevant cultural, consumer, and industry trends to contribute fresh ideas and creative story angles.
- Build and maintain relationships with journalists, creators, influencers, and other relevant stakeholders.
Qualifications
- 3-4 years of experience in PR, communications, media relations, or a related field.
- Strong written and verbal communication skills.
- Excellent organization and time-management abilities, with strong attention to detail.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Confidence communicating with clients, media, and internal stakeholders.
- A proactive, collaborative, and solutions-oriented mindset.
- Ability to turn complex information into clear, compelling stories.
- Experience or familiarity with B2B, technology, and security verticals is a plus.
Benefits
- Health benefits.
- 401 (k) matching
- Paid time off and holidays.
- Collaborative, creative team environment.