Demo

Rental Sales Representative

BRAMCO GROUP
Knoxville, TN Full Time
POSTED ON 7/28/2026
AVAILABLE BEFORE 9/27/2026

PRIMARY FOCUS:

  • To aggressively promote and rent Certified Rental equipment in a geographically assigned territory. 
  • To increase rent to rent revenue from current customers while simultaneously prospecting for new potential customers. 
  • Establish a business relationship with customers, new and existing, thereby increasing rent-to-rent revenue.
  • To generate an acceptable return on investment for Certified Rental.

DESCRIPTION OF DUTIES:

  • Report activities in your assigned territory as it relates to customers, competition, major work, equipment, and the rental industry as a whole.
  • Ensure proper coverage of your customers through proper territory management.
  • Responsible for the profitable achievement of the Certified Rental budget for territory assignment. 
  • To collaborate with the machine sales person(s) in your territory to identify rental revenue customers and collection of customer and field intelligence as it pertains to rental.
  • Communicate and work with your local branch in activities that pertain to the rent to rent business.
  • Coordinate with Rental Counter personnel to ensure day to day activities of rental are completed.
  • The RSR will be expected to represent the Company in a professional and ethical manner at all times.

MAJOR ACTIVITIES:

  • Submit weekly territory Rental/Utility Sales Call Schedule plan.
  • Maintain Data Fax/Dodge reports daily.
  • Identify and Qualify Major Accounts for Customized Rental Programs.
  • Weekly updates in the CRM:
    • Calls
    • Lost Rentals
  • Participate in local trade associations such as (AGC, ABC, ETC...) and will attend the functions held by those organizations.
Qualifications:
  • High School Diploma or equivalent and work experience in heavy equipment sales industry preferred.
  • 2 years of combined sales or technical experience
  • Must be able to climb up and down on various pieces of construction equipment.
  • High proficiency in customer relationship skills
  • Proficiency in Microsoft Window applications.
  • Excellent written and oral communication skills.
  • Possess knowledge of heavy equipment applications.
  • Discretion in handling confidential company information.
  • Positive personality, team player, problem solver, self-starter, outstanding integrity, superior communicator.
  • Must pass background check and drug screen.

Salary.com Estimation for Rental Sales Representative in Knoxville, TN
$63,874 to $88,831
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