Associate Creative Content Producer

Summary

The Associate Creative Content Producer is responsible for designing, formatting, and implementing visual elements for client campaigns, as well as developing, editing, and publishing written and visual content for a variety of digital platforms, including websites, email marketing campaigns, ad campaigns, social media posts, whitepapers, videos, and more. This role is intentionally a hybrid between content creation visual asset development. 

Mission

• Assist in the execution of content and creative strategies that support our inbound goals and audience engagement.
• Support the content and creative team in maintaining Br8kthru’s reputation for high-quality content, innovation, and data-driven decision-making.
• Implement processes workflows that contribute to Br8kthru’s overall revenue and profitability goals.

Role-Based Competencies

• Creative thinker: Ability to generate fresh, engaging, and on-brand content for various platforms and projects.
• Detail-oriented: Ensure accuracy and consistency across all visual and written elements of a campaign or project. 
• Adaptable: Stay ahead of trends and quickly pivot strategies as needed.
• Collaborative mindset:  Work effectively with internal teams, vendors, and clients to create work that exceeds Client expectations. 

Team Structure

Reporting to: Manager of Digital Strategy

Critical Accountabilities

• MSS project execution
• Timeline budget alignment

Key Performance Indicators (KPIs)

• Quality assurance score of 80% or higher
• Profitability: billable time spent meets time tasked, or is communicated if otherwise
• Client-satisfaction
  • Project health is majority ‘Green’ week-over-week
  • When we receive direct Client feedback on content and creative deliverables, the sentiment is positive overall.

Daily Tasks Responsibilities

Production Design Execution

• Assist content, performance marketing, and technical teams with producing assets and other collateral for paid media, websites, social media, marketing materials, and ad hoc design requests
• Create manipulate visual assets through Adobe Creative Suite apps such as Illustrator, Photoshop, and InDesign
  • Understand and recommend appropriate file types, software solutions, and formats for any given project
• Format visual proof files, collect for output for web (and some print) and other processes
  • Be proactive with requesting the necessary information to complete the design work ahead of starting on projects 
• Plan and produce video and multi-media content including script writing, shoot planning, and final editing
• Assess project specifics and create final deliverables that adhere to requirements and meet timelines 

Inbound Marketing Sales Support

• Collaborate with the business development team to determine requirements and provide estimates for proposals
• Provide PR support through: award nominations and submissions, media outreach, and deliverable planning
• Execute on inbound marketing campaigns including blogs/articles, press releases, social content, and email copy

Content Creation Support

• Follow company client brand guidelines to ensure messaging is consistent with company guidelines/value/mission
• Develop and promote client brands, services, or products through the various digital content
  • Via social media, blog posts, whitepapers, press releases, etc. 
• Use various content management systems (CMS) to manage and edit websites
  • This includes, but is not limited to:
    • WordPress
    • SquareSpace
    • Hubspot
• Write, review, edit and publish content as well as edit and revise content produced by other team members

Reporting Analysis

• Provide analysis and recommendations for all reporting including status reports, monthly reports, and ad hoc requests, as needed
• Use analytics to provide additional insight for content initiatives
• Performance analysis, recommendations next steps

Team Collaboration Development

• Contribute to cross-channel media strategy through the discovery, planning, and execution process
• Assist in new business pitches or new business opportunities, where applicable
• Effectively collaborate with other team members advance our collective knowledge
• Demonstrate clear communication skills through written reports/documents and in-person meetings and presentations
• Foster a culture of open communication and 360-degree feedback
• Live our core values (empathy, collective accountability, continuous improvement Michelin-star standards)

Alignment to Core Values

• Empathy: Understand and connect with audiences to create meaningful content and conversations.
• Continuous Improvement: Proactively learn new skills, improve workflows, and seek better ways to engage audiences.
• Collective Accountability: Own responsibilities and support team members to ensure seamless execution of content strategies. 
• Michelin-Star Standards: Strive for excellence in content creation, engagement, and performance analysis to exceed Client expectations.

Salary : $60