What are the responsibilities and job description for the Senior Account Executive, Fashion PR position at BPCM?
BPCM is seeking an experienced Senior Account Executive to join our Fashion team, supporting a portfolio of globally recognized brands. This role is ideal for a strategic, media-savvy publicist who thrives in a fast-paced agency environment and is passionate about building impactful campaigns, cultivating meaningful media relationships, and delivering exceptional client service.
With 4–5 years of public relations agency experience, you'll bring a proven track record of developing integrated communications strategies, securing high-impact media coverage, and serving as a trusted client advisor. You'll collaborate with some of the industry's most influential fashion, lifestyle, and retail brands while mentoring junior team members and contributing to a collaborative, high-performing team culture.
Key Responsibilities:BPCM is seeking an experienced Senior Account Executive to join our Fashion team, supporting a portfolio of globally recognized brands. This role is ideal for a strategic, media-savvy publicist who thrives in a fast-paced agency environment and is passionate about building impactful campaigns, cultivating meaningful media relationships, and delivering exceptional client service.
With 4–5 years of public relations agency experience, you'll bring a proven track record of developing integrated communications strategies, securing high-impact media coverage, and serving as a trusted client advisor. You'll collaborate with some of the industry's most influential fashion, lifestyle, and retail brands while mentoring junior team members and contributing to a collaborative, high-performing team culture.
Requirements:What You'll Do
- Lead day-to-day communications across a portfolio of 3–5 client accounts, serving as a trusted strategic partner and primary point of contact.
- Develop and execute integrated PR strategies that drive measurable results and elevate brand visibility.
- Provide thoughtful counsel on brand positioning, messaging, media strategy, and industry opportunities.
- Proactively secure impactful media coverage across print, digital, broadcast, and emerging platforms.
- Build and maintain strong relationships with top-tier editors, journalists, stylists, creators, and industry influencers.
- Craft compelling press materials, including press releases, media pitches, briefing documents, executive talking points, and other client communications.
- Manage press events, launches, appointments, and brand activations from planning through execution.
- Oversee project timelines, budgets, and deliverables, ensuring flawless execution and exceptional client service.
- Mentor and support junior team members, fostering growth while contributing to a collaborative team environment.
- Stay ahead of industry trends and identify creative opportunities that keep clients at the forefront of the conversation.
What You'll Bring
- 4–5 years of experience in a public relations agency, preferably supporting fashion, luxury, lifestyle, retail, or consumer brands.
- Strong media relationships and a demonstrated history of securing meaningful earned media placements.
- Excellent written, verbal, and presentation skills with exceptional attention to detail.
- Strategic thinking combined with impeccable organizational and project management abilities.
- Experience managing multiple clients and priorities while maintaining a high standard of execution.
- A collaborative, proactive mindset with a passion for mentoring others and contributing to team success.
If you're a strategic communicator who loves building brands, cultivating relationships, and creating campaigns that make an impact, we'd love to hear from you.
- Medical, Dental, Vision Benefits
- 401k and additional supplementary benefits
- WFH Stipend
- Summer Fridays
- Generous PTO policy with a 2-week holiday break in December
The anticipated salary range for this position is $65,000.00- $85,000.00. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.
This role will be hybrid, 3 days minimum in office.
Why BPCM:
We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.
BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities.
The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies. All requirements and skills are subject to change as business needs evolve.
Salary : $65,000 - $85,000