What are the responsibilities and job description for the Family Service Director position at BONNEY WATSON?
Family Service Director (Sales Advisor) Bonney Watson — Federal Way & SeaTac, WA
$110,000 – $150,000 per year (Top performers exceed $150k )Full-Time | Benefits | Meaningful Work
Make a Difference. Build a Career. Create a Legacy.
At Bonney Watson—the oldest continuously operating funeral home and cemetery in Washington, you’re not just taking a job.
You’re stepping into a mission-driven career that blends compassion, service, and high earning potential.
As a Family Service Director (FSD), you guide families through some of life’s most meaningful decisions.
You help them plan ahead, honor loved ones, and find peace during emotional moments, while building a stable, rewarding career with uncapped income.
If you’re driven, empathetic, professional, and motivated by helping people, this is the opportunity you’ve been looking for.
What You’ll Do
- Support families making cemetery and memorial decisions during at-need situations
- Educate families on the value of planning ahead and guide them through pre-need arrangements
- Work with Funeral Directors to ensure seamless and supportive service
- Present property options, memorial products, and planning programs
- Manage leads, appointments, and family follow-ups using our proven processes
- Build relationships within the community, faith organizations, and cultural groups
- Make a meaningful impact while achieving strong financial rewards
What You Can Earn
Our compensation is designed for professionals who want both purpose and strong income.
- Expected Annual Earnings: $110,000–$150,000
- Top Producers: $150,000
- Monthly bonuses
- High-quality company-provided leads
- Additional earning opportunities through multiple product lines
Your income is directly connected to the care you provide, the families you serve, and your personal drive.
Benefits & Perks
We invest in your well-being, personally and professionally.
- Medical, Dental, Vision
- Short & Long-Term Disability
- FSA options
- 401(k) with profit sharing
- Paid Vacation, Sick Leave & Holidays
- Educational development support
- Employee referral bonus program
- Funeral and cemetery benefits
- Supportive leadership and ongoing training
- A culture centered on integrity, compassion, and excellence
Training & Development
No experience in funeral or cemetery sales?
We will train you.
We provide:
- A structured onboarding program
- One-on-one mentorship
- Weekly coaching
- Proven sales processes
- Ongoing development in communication, presentation, and family care
If you have experience in real estate, insurance, senior care, ministry, automotive sales, financial services, or other relationship-based roles, your skills will translate extremely well.
What We’re Looking For
You might be a great fit if you are:
- Compassionate, emotionally mature, and great with people
- Motivated by meaningful work AND strong earning potential
- A clear communicator with high integrity
- Organized, proactive, and able to manage your schedule
- Comfortable meeting with families in person or at their homes
- A professional presence and strong follow-through
- Licensed (or willing to become licensed) in WA life insurance
Where You’ll Work
We are hiring at our SeaTac and Federal Way locations.
Some local travel is required for home appointments and community events.
If You’re Ready for a Career With Purpose — Apply Today
This is more than sales.
This is service.
This is community.
This is legacy.
Your work will have a lasting impact, and your career will grow in ways you’ve never imagined.
Apply now and take the next step toward a meaningful, rewarding future with Bonney Watson.
Salary : $110,000 - $150,000