Offline Media Manager - Temporary

This is a temporary position for 6 months for parental leave coverage.

We’re seeking a highly organized and detail-oriented performance marketer to manage the execution and optimization of our offline acquisition campaigns across TV, Audio, and Direct Mail. This role will work closely with our media agency’s, and the Director of Acquisition to ensure seamless campaign management, performance tracking, and budget pacing across all offline channels.

The ideal candidate has vast experience in media planning and buying (either agency or brand side), strong analytical skills, and the ability to thrive in a fast-paced environment. This role will report to the Director, Acquisition.

Responsibilities:

• Campaign Execution & Management
  • Partner closely with the Director of Acquisition to manage day-to-day operations across TV, Audio, and Direct Mail campaigns.
  • Manage media agency partners on planning, trafficking, and launch of campaigns, ensuring timelines and deliverables are met.
  • Track in-flight campaign performance and surface optimization recommendations to internal stakeholders.
• Performance Monitoring & Reporting
  • Own offline channel weekly performance tracking and reporting at the network/show/creative level.
  • Monitor daily and weekly budget pacing to ensure campaigns stay on track with monthly goals.
  • Maintain and organize performance dashboards and campaign summaries for leadership updates.
  • Read performance across networks and shows and optimize based on goals.
  • Work with Director of Acquisition to set channel goals and map out opportunities to reach or exceed them.
• Creative Planning & Coordination
  • Collaborate with internal creative, brand and operations teams to manage asset requests and deadlines.
  • Support A/B testing strategies by tracking performance across creative variations and sharing learnings with the broader team.
• Cross-Functional Collaboration
  • Work with media agencies to identify test opportunities, assess marketplace changes, and provide input on optimization strategies.
  • Ensure accuracy and attention to detail across all deliverables prior to submission.
• Organization & Agility
  • Manage multiple workstreams simultaneously while maintaining accuracy and attention to detail.
  • Be ready to pivot quickly based on performance insights or evolving priorities in the media landscape.

Qualifications:

• 5 years of experience in performance media (agency or brand side), working specifically in TV and audio for direct to consumer businesses, is required. Direct mail experience is preferred.
• Strong quantitative and analytical skills; experience managing performance data and budgets.
• Excellent communication, organization, and project management skills.
• Ability to multitask, manage various priorities, and meet deadlines in a fast-paced entrepreneurial environment.
• Critical thinker with the curiosity and willingness to experiment and validate through A/B testing.
• A passion for staying at the forefront of media trends and technologies.

This temporary assignment is expected to last for up to 6 months. The primary location for this role is Summit, NJ. We believe our business and our culture are strongest when we work together in person. We also know that it’s helpful to have flexibility to work remotely. Currently we are operating under a hybrid model whereby all teams work in an office a minimum of two days per week (Tuesdays/Thursdays) and may be provided flexibility to work from home on other days. There may be times when you’re asked to work in another office because it’s in the best interest of our business or your team.

The temporary coverage wage for this role is approximately $40-$50 per hour (new hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role). It is important to note that our salary ranges are based on paying competitively for our size, industry, and the market and are one part of the total rewards that we provide. Individual pay rate decisions are based on several factors, including qualifications for the role, experience level, skillset, scope of the role, and internal peer benchmarking.

This role is not eligible for relocation assistance. Additionally, Boll & Branch will not commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).

The above is a comprehensive, but not exhaustive, description of requirements and expectations that may evolve over time based on business needs. You must be able to complete all physical requirements of the job with or without a reasonable accommodation.

What We Offer:

• Medical, Dental, Vision, and Life/AD&D insurance
• Commuter Benefits, HSA/FSA, STD/LTD, and Employee Assistance Program
• Family-Planning Services, Gender-affirming healthcare, and Health Advocacy Program
• Fitness Reimbursement Program, 401(k), Paid Time Off, and an Employee Discount

About Boll & Branch:

At Boll & Branch, we don’t make bedding like everyone else. We make it better.

In 2014, our founders, Scott and Missy Tannen, challenged every conventional standard in the textile industry, creating a new supply chain that prioritized thread quality, not thread count. By investing exclusively in 100% organic raw materials from the start, we became the first bedding company ever to be Fair Trade Certified. Today, we keep five commitments at the heart of everything we do. We are:

• Cultivators of the Highest Quality Threads
• Pioneers in 100% Organic Cotton
• Free from Toxins at Every Step
• 100% Traceable from Farm to Finish
• Committed to Fair and Ethical Treatment for All

Boll & Branch has over 200 employees, and we are headquartered in Summit, NJ, with a second office in New York, NY and a dedicated Photo Studio in New Providence, NJ. In 2019, to propel our growth, we raised $100M from L Catterton, a leading consumer goods private equity fund. We are also progressively expanding our retail and wholesale footprint. While the heart of our business lies in the direct-to-consumer online model, we also have several retail stores around the country as well as partnerships with Bloomingdales and Nordstrom.

Boll & Branch LLC is an equal opportunity employer.

Salary : $40 - $50