What are the responsibilities and job description for the Entry Level Sales Consultant position at Bob Ruth Ford, Inc.?
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OVERVIEW OF COMPANY AND POSITION
Family owned and operated for over 40 years, Bob Ruth Ford, Inc. is South Central Pennsylvania’s fastest growing dealership. The Entry Level Sales Consultant is responsible for selling Ford cars and trucks, as well as a variety of pre-owned vehicles. This position also promotes car repair and maintenance services, warranties, and financing options.
JOB REQUIREMENTS (REQUIRED)
- A high school diploma or equivalent
- A valid Pennsylvania Driver’s License
- State Board of Vehicle Manufacturers, Dealers, and Salespersons Licensure to sell automobiles (or qualifications necessary to secure licensure upon hire)
- Completion of Ford Sales Training (within 90 days of hire) and continuing education as required to maintain certification
- A basic working knowledge of Microsoft Office product and computer software.
- Strong interpersonal and verbal communications ability, including demonstrated negotiation and presentation skills and a professional demeanor
- Ability to learn new skills and perform tasks effectively.
JOB REQUIREMENTS (PREFERRED)
- Prior automotive, warranty, feature, trade-in, and related sales experience
- Experience selling Ford automotive products
JOB DUTIES
This position will receive professional training and will have a clear career path with potential to grow. This position will learn how to interact professionally with our customers, via phone/email/chat/in-person. This position will learn how to professionally engage with clients and ultimately sell a vehicle from start to finish. This includes providing test drives, qualifying buyers, and developing quotes, suggesting trade-ins, explaining warranties, features, and services, and addressing concerns or questions as necessary. Ultimately, this position overcomes objections and uses negotiation skills to close sales and satisfy customers. The Sales Consultant also attends sales training (including Ford-specific training), reads professional publications, reports monthly activities as required, and makes recommendations to the Sales Manager relative to sales opportunities.