What are the responsibilities and job description for the Sales Planning Analyst position at Bob Evans Foods?
Business Unit Description:
In September of 2017, Bob Evans Farms was acquired by Post Holdings, Inc. and is part of the Refrigerated Retail division. Other divisions of Post include Post Consumer Brands (Cereal), Weetabix (Cereal – UK), Michael Foods (Foodservice), and 8th Avenue Food & Provisions (Private Label). Post has aggressive growth plans for BEF, highlighted by the recent deployment of capital to support innovation, marketing and manufacturing.
Responsibilities:
The Sales Planning Analyst will support the Sales Planning Manager with planning sales growth and trade promotion management against revenue and profit objectives for Post Refrigerated Retail Business. This role will coordinate sales volume, trade promotion planning and evaluation with the Trade and Retail Sales team. The role requires a person who is detail-oriented with the ability to think creatively to develop new processes and efficiencies.
Accountabilities
For 75 years, Bob Evans Farms has delivered delicious, quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious. We’re proud to be the #1-selling refrigerated dinner sides, including many varieties of feel-good favorites such as mashed potatoes and macaroni & cheese. We’re also a leading producer and distributor of sausage and bacon products, potato products, and egg products including liquid eggs. Our brand portfolio includes Bob Evans, Simply Potatoes, Egg Beaters and Owens Sausage. Bob Evans Farms is based in Columbus, Ohio.
In September of 2017, Bob Evans Farms was acquired by Post Holdings, Inc. and is part of the Refrigerated Retail division. Other divisions of Post include Post Consumer Brands (Cereal), Weetabix (Cereal – UK), Michael Foods (Foodservice), and 8th Avenue Food & Provisions (Private Label). Post has aggressive growth plans for BEF, highlighted by the recent deployment of capital to support innovation, marketing and manufacturing.
Position Overview
The Sales Planning Analyst will support the Sales Planning Manager with planning sales growth and trade promotion management against revenue and profit objectives for Post Refrigerated Retail Business. This role will coordinate sales volume, trade promotion planning and evaluation with the Trade and Retail Sales team. The role requires a person who is detail-oriented with the ability to think creatively to develop new processes and efficiencies.
Accountabilities
- Assist in administration of strategic sales and trade plans for Retail Sales Team.
- Collaborate with the Sales and internal partners on administering the 4P’s (Product, Price, Promotion, Placement) process focusing on pricing and promotional evaluation.
- Support customer specific programs that align with brand objectives to drive retail activities in support of the company’s growth and profit objectives through the planning process.
- Review and translate analytical data into actionable tactics to support Retail Business Development.
- Enhance reporting tools to assist in reporting, specifically in sales tracking and other daily imperatives.
- Manage databases relating to customer specific expenses, promotional results and sales reports with a focus on database integrity.
- Administer reporting on business initiatives with Finance, Marketing, and Demand Planning departments.
- Tactical support for strategic development of sales business plans to deliver customer specific objectives.
- Provide analytics to track and monitor the ROI of all investments.
- Prepare relevant correspondence to internal and external customers to deliver high level customer service.
- Assist analytics for pre and post promotional analysis.
- Manage the Sample Process Relationship with 3rd Party Vendors.
- Distribute information and advice to field teams on promotional activities.
- Identify business opportunities based on customer and product group data analytics.
- Identify and provide strategic solutions to key areas of improvement within our promotion management systems to ensure consistency and improved business practices.
- Bachelor’s Degree in Management, Finance, Marketing, Supply Chain or related field.
- 1-3 years’ experience in Sales, Finance, Audit, or Trade Marketing.
- Understanding and experience with sales orders and sales promotions.
- Experience with Oracle EBS preferred.
- Demantra Predictive Trade Planning experience preferred.
- Previous experience in a CPG Organization is a plus.
