Business Development Manager, Redexim North America

The BDM (Business Development Manager) is responsible for identifying and developing new strategic business opportunities to drive company growth by focusing on natural and synthetic turf maintenance equipment. The BDM’s focus is to build and maintain strong relationships with current Redexim users and explore new markets and develop plus expand current dealer network, strategies to service the needs of our tools and service our equipment users. The BDM plays a pivotal role in driving sales and profit growth and will operate in geographically defined territory that is a key focus market for Redexim, product and market penetration.

Key Job responsibilities

Sales Target Achievement

• Achieve or exceed annual sales targets.
• Maintain and Service current Redexim retail partners.
• Recruit and onboard new Redexim partners in alignment with annual sales targets.
• Drive growth by building relationships with target end-users for Redexim products.
  
  

Business Development

• Identify and pursue new business opportunities through cold-calling, networking, and lead generation.
• Generate end-user demand by conducting product demonstrations with key stakeholders such as golf courses superintendents, sports and field ground managers, and contractors.
• Work actively with the right dealers / partners in the territory that provide access to the identified end users of our products. Outside sales managers, branch managers, events, training.
• Develop partnerships with local associations related to turf maintenance products, government entities such as schools, universities, municipalities, parks departments, and other self-maintainer properties within the assigned territory.
• Identify and approach potential clients such as golf, soccer, football which have not engaged with Redexim previously and promote the Redexim brand and products.
  
  

Be the main point of contact for area associations and activity engagement.

• Conduct Market research to identify emerging trends and opportunities within assigned area of responsibility.
  
  

Dealer / End-User – Customer Support And Relationship Management

• Channel and Marketing Support
• Provide comprehensive training and ongoing sales support to dealers throughout the territory.
• Prepare sales plans and reports for management.
• Foster long-term relationships with both new and existing accounts.
• Collaborate closely with dealers to expand their businesses, including conducting product demonstrations, facilitating product line reviews yearly, and providing training, sales, and service support.
  
  

Channel And Marketing Support

• Support Redexim brand marketing initiatives.
• Attend national and regional company meetings as required.
• Participate actively in industry events and trade shows to promote Redexim products.
• Provide valuable channel feedback to Redexim regarding product performance, market acceptance of marketing initiatives, and competitive intelligence.
• Plan and execute customer engagement events such as road shows, open house demonstrations and niche product presentations.
  
  

Additional Duties

• Earn trust and respect from internal and external stakeholders by consistently demonstrating integrity.
• Manage travel and time efficiently to maximize productivity while adhering to budget constraints.
• Utilize CRM software effectively to maintain detailed records and manage customer relationships.
• Perform additional duties as assigned
  
  

Minimum 5 years of experience as a Territory Manager / Business Development Manager or in a similar role within a dealer environment; familiarity with industry product knowledge / turf maintenance is preferred.

• Residency within the assigned territory is required.
• Proven track record of achieving sales targets consistently.
• Strong business development skills.
• Effective negotiation skills.
• Customer-centric approach and excellent relationship management skills.
• Sound financial acumen and ability to navigate complex business challenges independently.
• Bachelor's degree in business or relevant field preferred; equivalent experience will be considered.
• Excellent verbal and written communication skills.
• Bilingual Spanish preferred.
• Proficiency in Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) and other relevant software applications.
  
  

About Redexim North America

At Redexim, we believe in developing strong long-term relationships with our customers. Trust and respect are therefore core values, as well as our commitment to guarantee and live up to our value promise. It is our mission to not only meet customer expectations, but to exceed them. This has made Redexim, a world leader in turf maintenance equipment.The Redexim philosophy is one of constant development. This is evident in the quality and functionality of everything we produce.The development of our innovative, world-renowned Verti-Drain® aerator in 1980 has changed the technique and process of soil aeration across the world, making the Verti-Drain® aerator the ‘must use’ for greenkeepers, groundsmen, contractors and landscapers & gardeners in their battle to aid and improve turf growth, even in challenging environments.Over the years, the innovative Verti-Drain® has been joined by a complete range of other market leading machines, such as overseeders, top dressers, renovation equipment and a comprehensive range of synthetic turf maintenance machinery.Through our continuous engagement with our global customers, we ensure that we fully understand their demands, requirements, specific working conditions and desires. Next to an excellent value for money, this enables considerable savings in time and money.To complement our broad range of tier-1 products, we also offer the leading after-sales and service programs in our industry. This includes a worldwide distribution network, that guarantees the availability of spare parts to keep your equipment running at all times, and reducing potential down times, if they may occur.