What are the responsibilities and job description for the Senior Director - Global Head Of Enterprise Marketing Technology, AI & Data position at BNY?
Job Description
We’re seeking a future team member for the role of SENIOR DIRECTOR, GLOBAL HEAD OF ENTERPRISE MARKETING TECHNOLOGY, AI & DATA to join our Marketing team. This role is located in New York City.
In this role, you’ll make an impact in the following ways:
At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.
Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what is all about. Join us and be part of something extraordinary.
About The Team
At BNY, our culture speaks for itself, check out the latest BNY news at BNY Newsroom & BNY LinkedIn
Here’s a Few Of Our Recent Awards
BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.
BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.
BNY assesses market data to ensure a competitive compensation package for our employees. The expected base salary for this position when employment commences can be found in the Job Info section at the bottom of the posting.
Base salary offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. Base salary is only part of the total rewards package, which may include eligibility for an annual discretionary incentive award. Subject to the terms and conditions of the applicable plans then in effect, eligible employees may enroll in a 401(k) plan as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents. Eligible employees also may receive other benefits (including various paid time off benefits, such as vacation and sick time), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If hired, the employee will be in an “at will” position and the Company reserves the right to modify base salary (as well as any other discretionary payments or compensation programs) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.
We’re seeking a future team member for the role of SENIOR DIRECTOR, GLOBAL HEAD OF ENTERPRISE MARKETING TECHNOLOGY, AI & DATA to join our Marketing team. This role is located in New York City.
In this role, you’ll make an impact in the following ways:
- Define the end-to-end vision and strategy for BNY’s marketing technology ecosystem that supports our Marketing transformation, encompassing core platforms to niche tooling to custom AI-enabled solutions.
- Create and maintain a 12 and 36-month roadmap for marketing technology, AI, and data infrastructure. Partner across Marketing and Sales organizations to translate strategic priorities into roadmap imperatives and investments.
- Cultivate a high-performing, global MarTech team—recruiting top talent, fostering professional development, and modeling a collaborative, growth-oriented culture.
- Champion the full realization of our MarTech investments’ value, taking a consultative approach to solving for outcomes with partners and supporting the organization’s adoption of technical capabilities/features. Build strategic business case for further investment when needed.
- Establish a foundation of marketing operations excellence, rooted in rigorous governance, that sets the standard for security, quality, scalability, and agility.
- Redefine marketing workflows leveraging automation and agentification.
- Oversee evaluation, selection, and implementation of new marketing and communications platforms/tools, and development of AI agents. Own/manage vendor relationships. Partner with Engineering, Data, CRM, Sales, and AI teams to integrate MarTech with enterprise systems.
- Lead migrations and transformation of legacy systems and processes, modernizing infrastructure, and building a best-in-class MarTech stack while cultivating a continuous improvement culture.
- Thrive in ambiguity, possibility, and structured problem solving. Embrace the opportunity that comes with change.
- Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field; advanced degree a plus.
- 10 years of progressive experience in marketing technology, digital marketing, or marketing operations. Experience in global B2B financial services companies a plus.
- 8 years of demonstrated people leadership success, preferably including experience managing managers, managing a team spanning a variety of disciplines, and managing a globally distributed team/partners.
- Extensive knowledge of the marketing technology landscape, platforms/tools, and emerging technologies. Deep expertise in Adobe Digital Experience ecosystem. Experience with Microsoft Dynamics and Salesforce CRMs helpful. Strong technical understanding required.
- Proven track record owning end-to-end implementations and integrations in complex, matrixed organizations.
- A people and thought leader for a rapidly evolving environment, who can bring structure to ambiguity, manage to results through change, and bring the vision to shape the organization and program they want to lead.
- Strong technical foundation and comfort collaborating with engineers and data scientists. Equally comfortable with non-technical business partners.
- Demonstrated ability to forge partnerships with vendors and manage software contracting.
- Excellent stakeholder management, communication, and presentation skills. Fluent in various level of discussion on marketing technology: technical details and decisions, marketing outcomes and enablement, and full enterprise impact.
- Exceptional strategic and analytical thinking, with strong business acumen and a consultative mindset.
- Intellectual curiosity, adaptability, and passion for your craft.
At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide.
Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what is all about. Join us and be part of something extraordinary.
About The Team
At BNY, our culture speaks for itself, check out the latest BNY news at BNY Newsroom & BNY LinkedIn
Here’s a Few Of Our Recent Awards
- America’s Most Innovative Companies, Fortune, 2025
- World’s Most Admired Companies, Fortune 2025
- “Most Just Companies”, Just Capital and CNBC, 2025
BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.
BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.
BNY assesses market data to ensure a competitive compensation package for our employees. The expected base salary for this position when employment commences can be found in the Job Info section at the bottom of the posting.
Base salary offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. Base salary is only part of the total rewards package, which may include eligibility for an annual discretionary incentive award. Subject to the terms and conditions of the applicable plans then in effect, eligible employees may enroll in a 401(k) plan as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents. Eligible employees also may receive other benefits (including various paid time off benefits, such as vacation and sick time), dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If hired, the employee will be in an “at will” position and the Company reserves the right to modify base salary (as well as any other discretionary payments or compensation programs) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.