What are the responsibilities and job description for the Marketing Specialist position at Bluewater Enterprises?
About Us
Bluewater Enterprises is a leader in the Marine Industry, known for delivering high-quality products and exceptional service. We’re seeking a skilled Marketing Specialist to create impactful marketing campaigns, produce engaging content, and help grow our brand.
What You’ll Do
- Create marketing materials like videos, brochures, and sales sheets.
- Photograph and film products using a DSLR camera to professional standards.
- Update and optimize the company website using WordPress and SEO best practices.
- Plan and execute targeted AD campaigns, including email marketing.
- Conduct competitor analysis and identify industry trends.
- Collaborate with sales and product teams to ensure consistent messaging.
- Manage social media accounts and track performance metrics.
What We’re Looking For
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3 years of marketing experience, ideally in a technical or B2B environment.
- Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro).
- Experience with DSLR photography and videography.
- Familiarity with WordPress, HTML, and SEO.
- Strong organizational and time-management skills.
- Experience with email marketing platforms (e.g., Mailchimp, Odoo).
- Ability to create spec sheets and technical marketing documents.
- Analytical skills for interpreting marketing data.
- Proficiency with Google Ads, and Meta Business Suite
What We Offer
- Paid holidays and PTO (as per company policy).
- Opportunities for professional growth and skill development.