Director of Product, Go-To-Market

We’re looking for a business-minded Director of Product to lead the efforts to build, enhance, and scale Blueprint.  

Blueprint is a unified platform built to optimize digital asset portfolios. Blueprint was ideated, incubated, and built in-house as a Hivemind Digital company – embodying our builder culture and entrepreneurial spirit. 

This role is uniquely entrepreneurial. As the Director of Product, Go-To-Market you will have the opportunity to work cross functionally with internal teams as well as existing / prospective customers to accelerate platform adoption. You’ll wear many hats as a technical Director of Product, business-savvy executor, and customer-obsessed salesperson. 

Tactically, you will define the product roadmap and work closely with Engineering Teams to ensure the timely delivery of the technical milestones. You will gather data and customer feedback to inform and enhance Blueprint’s product roadmap and deliver an exceptional user experience. You will identify, source, and lead sales calls for perspective customers. You will manage and nurture customer relationships from first contact to onboarding. 

Strategically, you will define Blueprint’s go-to-market strategy, ensuring a successful product launch and sustained market presence.  

What you'll do:

• Own Blueprint's full product lifecycle from discovery to launch, including market research, requirements definition, roadmap planning, release management, and post-launch optimization 
• Embed with our distributed Engineering Team to execute the product roadmap 
• Partner with Marketing, Business, and Operations Teams to develop and implement go-to-market and growth strategies 
• Test new features, identify bugs, and identify platform improvements 
• Identify and engage perspective customers to grow Blueprint’s business 
• Clearly define, collect, and track success metrics to assess product launches and initiatives 
• Effectively communicate strategy, prioritization, success metrics and other important updates to internal stakeholders 
• Partner with Design on detailed UX flows, wireframes, and interaction models; ensure consistency with design systems and accessibility standards 
• Manage the product backlog - prioritize features, bugs, and technical debt based on impact, dependencies, effort, and business value 
• Write and maintain clear technical documentation

Our ideal candidate:

• 5 years of product management experience at a SaaS or fintech company
• Demonstrated ability to interact with perspective and existing customers, ideally in a sales-focused role 
• Proven track record of building and launching high- quality technical products 
• Strong sense of urgency and deep intrinsic motivation 
• Ability to thrive in a fast-paced, startup environment 
• Prior experience in web3 or fluency with web3 concepts is a plus 

Compensation: 

A well-qualified candidate, based in New York City, can expect a base salary of $175,000.00-$190,000.00. A standard offer from Blueprint includes base compensation, incentive-based compensation such as discretionary bonuses or upside, and a highly competitive benefits and perks package. Offers are determined by a number of factors including (but not limited to) the applicant's experience, skills, certifications, as well as internal equity among our team. 

About us: 

Blueprint is a unified platform that integrates staking, portfolio management, and data infrastructure into one seamless experience, built from the ground up for both crypto-native and institutional teams. Blueprint is a Hivemind Digital company. Hivemind Digital was founded in 2021 and is headquartered in New York with offices in London, Shanghai, and Hong Kong.