What are the responsibilities and job description for the Senior Sales Executive position at Bluefish Apparel, LLC?
Position: Senior Sales Executive
Company: Bluefish Apparel
Location: Midtown Manhattan, New York City (On-Site)
Position Type: Full-Time
About Bluefish Apparel
Bluefish Apparel, LLC is a recognized leader in the design, development, and distribution of underwear, intimates, baselayer, sleepwear, and activewear for the entire family.
Its brand portfolio includes well-known names such as Starter®, Dearfoams, Mossy Oak®, Pink Label Love, Sporto®, Xtreme Heat®, Xtreme Cool™, and Khombu®, across multiple retail channels and consumer categories.
We partner with many of the world's leading retailers to deliver innovative products, exceptional value, and outstanding customer service.
As we continue to expand, we are seeking a Hands-On, experienced Senior Sales Executive to grow existing business and develop new business across Mass Market, Mid-Tier, Club, and Value retail channels.
Position Summary
The Executive will be responsible for managing and growing a portfolio of key retail accounts while developing new business opportunities. This individual should have established, long-term relationships with major retailers and a proven ability to build successful partnerships that drive sales growth.
The ideal candidate is a highly motivated sales professional who thrives in a fast-paced environment, collaborates effectively with cross-functional teams, and consistently delivers measurable business results.
Key Responsibilities
- Manage and grow a portfolio of strategic retail accounts across Mass Market, Mid-Tier, Club.
- Identify and develop new business opportunities with major retailers.
- Serve as the primary point of contact for assigned accounts and build long-term customer relationships.
- Prepare sales presentations, line reviews, pricing proposals, and seasonal business plans.
- Negotiate pricing, programs, and contractual agreements.
- Coordinate with Design, Product Development, Sourcing, Operations, and Customer Service to execute customer programs from concept through delivery.
- Monitor account performance, sales trends, and market activity to identify growth opportunities.
- Present business updates, forecasts, and strategic recommendations to customers and senior leadership.
Walmart Experience (Preferred)
Candidates with Walmart experience are strongly encouraged to apply.
Preferred qualifications include:
- Experience using Retail Link and Supplier One.
- Experience working directly with Walmart buyers and merchandising teams.
- Proven success selling products into Walmart stores and Walmart.com.
- Strong understanding of Walmart systems, merchandising processes, and compliance requirements.
Qualifications
- 7 years of successful sales or national account management experience in the apparel, accessories, footwear, or consumer products industry.
- Established relationships with major retailers in the Mass, Mid-Tier, Club, or Off-Price channels.
- Strong track record of driving revenue growth and opening new retail accounts.
- Excellent communication, presentation, and negotiation skills.
- Strong analytical, organizational, and problem-solving abilities.
- Experience with ERP, CRM platforms, sales reporting, forecasting, and Microsoft Excel.
- Ability to manage multiple priorities and perform effectively in a fast-paced environment.
- Collaborative, team-oriented mindset with a high level of professionalism, integrity, and accountability.
- Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.
What We Offer
- Competitive salary plus performance-based incentive opportunities.
- Benefits package, Vacation, Holiday
- Opportunity to work with nationally recognized retailers and leading consumer brands.
- Entrepreneurial, collaborative, and growth-oriented work environment.
Candidates with Underwear, Intimates, Baselayer Experience are Strongly recommended to apply.
If you are an experienced sales professional with strong retail relationships and a passion for building brands, we invite you to join Bluefish Apparel and help drive our continued growth.
Healthy, Warm environment.