Vice President of Sales & Marketing- Corporate Office Uniondale, NY

Job Title: Vice President of Sales & Marketing
Company: Blue Sky Hospitality Solutions LLC
Location: Corporate Office – Uniondale, NY
Reports To: Chief Commercial Officer (CCO) / EVP's
FLSA Status: Exempt

Position Summary

The Vice President of Sales & Marketing (VP-SM) will be a key executive leader responsible for developing, implementing, and executing strategic sales, marketing, and revenue optimization initiatives across Blue Sky Hospitality Solutions’ portfolio of 60 hotels operating under leading brands such as Marriott, Hilton, IHG, Hyatt, and other independent properties. This role will drive top-line revenue performance, brand positioning, and market share growth while ensuring alignment with ownership goals, brand standards, and corporate objectives.

Key Responsibilities

Strategic Leadership

• Develop and lead the company’s overall sales, marketing, and revenue strategies to maximize profitability and market share.

• Collaborate with executive leadership to establish long-term growth targets and performance benchmarks.

• Oversee the integration of brand-specific sales and marketing programs with Blue Sky’s corporate strategies.

Sales Management

• Direct and oversee the corporate and property-level sales teams to ensure consistent achievement of revenue goals.

• Foster strategic relationships with brand representatives, corporate accounts, travel management companies, and industry partners.

• Identify and develop new business opportunities, including group, corporate, leisure, and extended-stay segments.

Marketing & Brand Positioning

• Lead the creation and execution of multi-channel marketing campaigns, digital strategies, and public relations initiatives to enhance brand visibility.

• Ensure consistent brand messaging and positioning across all properties and platforms.

• Monitor market trends, competitor activities, and guest feedback to adapt strategies accordingly.

Revenue Optimization

• Partner with revenue management teams to implement pricing, inventory, and distribution strategies that optimize RevPAR and overall profitability.

• Analyze performance data, market reports, and competitive benchmarking to identify revenue opportunities.

Team Leadership & Development

• Recruit, mentor, and develop high-performing sales and marketing leaders at both corporate and property levels.

• Promote a culture of accountability, innovation, and continuous improvement.

• Provide training and guidance to property teams to ensure brand compliance and operational excellence.

Budgeting & Reporting

• Prepare and manage the annual sales and marketing budget, ensuring effective allocation of resources.

• Present regular performance reports, forecasts, and strategic recommendations to the executive team and ownership groups.

Qualifications

Education & Experience

• Bachelor’s degree in Business, Marketing, Hospitality Management, or related field (Master’s preferred).

• Minimum 10–15 years of progressive leadership experience in sales and marketing within the hospitality industry.

• Proven track record of driving revenue growth across multi-brand, multi-property portfolios.

• Strong relationships with major hotel brands (Marriott, Hilton, IHG, Hyatt) and understanding of brand sales systems and standards.

Skills & Competencies

• Exceptional leadership and team-building abilities.

• Strong analytical, strategic planning, and problem-solving skills.

• Expertise in digital marketing, e-commerce, and distribution strategies.

• Excellent negotiation, communication, and presentation skills.

• Ability to thrive in a fast-paced, results-driven environment.

Core Competencies

• Strategic Vision

• Results Orientation

• Collaboration & Influence

• Brand Stewardship

• Adaptability & Innovation

About Blue Sky Hospitality Solutions LLC
Blue Sky Hospitality Solutions LLC is a premier hospitality management company operating over 60 branded and independent hotels nationwide. With a diverse portfolio including Marriott, Hilton, IHG, Hyatt, and boutique properties, Blue Sky delivers exceptional guest experiences, maximizes owner returns, and maintains strong brand partnerships.