What are the responsibilities and job description for the Restaurant Marketing Director(Fluent in Mandarin :speaking, listening, reading, and writing) position at Blue Dimsum NY LLC?
Pay: $80,000.00 - $90,000.00 per year
Job description:
Job Summary
We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand's growth. The ideal candidate will possess a deep understanding of multichannel marketing strategies and be proficient in digital marketing, content creation, and performance analysis. This leadership role requires a creative thinker with strong analytical skills who can effectively manage budgets, oversee advertising sales, and enhance our online presence through SEO and social media marketing.
Duties
- Develop and implement comprehensive marketing strategies that align with company goals and objectives.
- Oversee all aspects of digital marketing including SEO, email marketing, social media marketing, and content marketing to enhance brand visibility.
- Manage multichannel marketing campaigns across various platforms including e-commerce sites, print advertising, and Google AdWords.
- Utilize analytics tools such as Google Analytics to track performance metrics and optimize campaigns for maximum impact.
- Lead the creation of engaging content for various platforms while ensuring consistency in messaging across all channels.
- Collaborate with sales teams to align marketing efforts with sales objectives, enhancing B2B marketing initiatives.
- Supervise the development of advertising materials using Adobe Creative Suite while ensuring adherence to brand guidelines.
- Conduct market research to identify trends, customer needs, and competitive landscape to inform strategic decisions.
- Manage the marketing budget effectively while ensuring optimal allocation of resources for maximum ROI.
- Provide leadership and mentorship to the marketing team, fostering an environment of creativity and collaboration.
Experience
- Proven experience in a senior marketing role with a strong focus on digital marketing strategies.
- Demonstrated expertise in SEO, content marketing, social media management, and performance marketing.
- Familiarity with tools such as WordPress, HTML, Google Analytics, Facebook Advertising, and email marketing platforms.
- Strong background in research methodologies and copywriting skills to create compelling content that drives engagement.
- Experience in managing budgets and understanding financial metrics related to advertising sales and overall marketing performance.
- Excellent communication skills with the ability to present ideas clearly and persuasively to stakeholders at all levels. If you are passionate about driving results through innovative marketing strategies and have the experience necessary to lead a talented team, we encourage you to apply for this exciting opportunity as our Director of Marketing.
Job Type: Full-time
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Vision insurance
Experience:
- Restaurant: 1 year (Required)
- Restaurant Branding: 1 year (Required)
Language:
- Mandarin (Required)
Work Location: In person
Job Type: Full-time
Pay: $80,000.00 - $90,000.00 per year
Benefits:
- 401(k)
Education:
- Bachelor's (Required)
Experience:
- restaurant: 1 year (Required)
- Branding: 1 year (Required)
Language:
- Mandarin (Required)
Work Location: In person
Salary : $80,000 - $90,000
