What are the responsibilities and job description for the Manager, Digital Messaging & Campaign Execution position at Blend?
Company Description
BLEND360 is an acclaimed, forward-thinking Data, Digital Marketing, & AI Solutions Company, dedicated to fueling remarkable outcomes for our Fortune 500 clients. Our trajectory is one of continuous expansion, emerging at the crossroads of cutting-edge analytics, data proficiency, technology, and digital marketing excellence. We are seeking a Manager, Digital Marketing and Campaign Execution expert for our client's digital campaigns from design to execution hand-off.
Job Description
We’re seeking a Manager, Digital Messaging & Campaign Execution individual to support a Fortune 500 financial services client to design, develop, and execute digital customer communications across email, web, and mobile platforms. This role combines marketing strategy with front-end development expertise to deliver flawless, on-brand campaigns that drive customer engagement, digital adoption, and sales growth. You’ll collaborate closely with cross-functional partners, bringing a strong eye for detail and a passion for delivering superior digital experiences.
The Details
A diverse workforce is a strong workforce.
To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.
This is not the work of the moment, and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing, selection and retention of the talent we hire, and ultimately the workforce we provide our clients. We will communicate our journey in the spirit of transparency and shared learning.
We know that the Confidence Gap and Imposter Syndrome are real – we encourage you to apply so we can get to know you. Connect with us and we will work together to find your next great opportunity.
BLEND360 is an equal opportunity employer.
BLEND360 is an acclaimed, forward-thinking Data, Digital Marketing, & AI Solutions Company, dedicated to fueling remarkable outcomes for our Fortune 500 clients. Our trajectory is one of continuous expansion, emerging at the crossroads of cutting-edge analytics, data proficiency, technology, and digital marketing excellence. We are seeking a Manager, Digital Marketing and Campaign Execution expert for our client's digital campaigns from design to execution hand-off.
Job Description
We’re seeking a Manager, Digital Messaging & Campaign Execution individual to support a Fortune 500 financial services client to design, develop, and execute digital customer communications across email, web, and mobile platforms. This role combines marketing strategy with front-end development expertise to deliver flawless, on-brand campaigns that drive customer engagement, digital adoption, and sales growth. You’ll collaborate closely with cross-functional partners, bringing a strong eye for detail and a passion for delivering superior digital experiences.
The Details
- Full time, 12 month contract
- Hybrid 4 days a week in Toronto, ON, Canada
- Benefits offered including Health, Vision, Dental, 401k, etc.
- Lead the execution of digital campaigns across authenticated channels (web, mobile, in-app) and email marketing platforms.
- Partner with marketing leads to design and publish customer-facing communications that support engagement, adoption, and conversion goals.
- Build and maintain creative assets using modern design tools (Adobe Creative Cloud, Figma, Sketch) and front-end technologies (HTML, CSS, JavaScript).
- Configure and execute personalized, dynamic campaign content at scale.
- Conduct QA testing to ensure flawless campaign delivery across devices, browsers, and clients.
- Troubleshoot and optimize campaign code, providing technical feedback to partners and vendors.
- Support continuous improvement by analyzing results, testing variations, and implementing best practices.
- Ensure campaigns adhere to regulatory and compliance requirements (e.g., anti-spam and privacy standards).
- Stay current with digital marketing trends, design standards, and technology advancements.
- Bachelor's degree.
- Proven experience as a Front-End Developer, Digital Marketing Manager, or similar role.
- Proficiency in HTML, CSS, and JavaScript; familiarity with frameworks such as React, Angular, or Vue.js is an asset.
- Hands-on experience developing and coding responsive emails and digital assets.
- Proficiency with design platforms (Adobe Creative Cloud, Figma, Sketch) and coding tools (Notepad , Dreamweaver, or similar).
- Experience with enterprise-level campaign management tools (e.g., Salesforce Marketing Cloud, Adobe Campaign, Responsys, or Adobe Journey Optimizer).
- Knowledge of QA tools such as Litmus or Movable Ink.
- Content management system knowledge (Contentful, etc.)
- Excellent problem-solving, communication, and collaboration skills.
- Ability to manage multiple priorities in a fast-paced environment with exceptional attention to detail.
- Degree in Marketing, Design, Computer Science, or related field (or equivalent experience).
- Trilingual English/French/Spanish needed (conversational and written)
A diverse workforce is a strong workforce.
To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.
This is not the work of the moment, and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing, selection and retention of the talent we hire, and ultimately the workforce we provide our clients. We will communicate our journey in the spirit of transparency and shared learning.
We know that the Confidence Gap and Imposter Syndrome are real – we encourage you to apply so we can get to know you. Connect with us and we will work together to find your next great opportunity.
BLEND360 is an equal opportunity employer.