Demo

General Manager

Black Rifle Coffee Company
San Antonio, TX Full Time
POSTED ON 1/7/2026
AVAILABLE BEFORE 2/4/2026
Mission Statement

We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a love for coffee, dogs, the outdoors, America, and most importantly, our customers! We are more than a product and more than a company; we are a culture. A culture full of motivated people who roll up their sleeves and get the job done with integrity, love, innovation, and radical transparency. Join us as we take action on our commitment to provide quality coffee and give back to the veteran and first responder communities and those who support it.

Job Summary

We are seeking a highly motivated and experienced General Manager to lead our Black Rifle Coffee Outpost team! The General Manager will be responsible for overseeing all aspects of the store's operations, including sales, customer service, inventory management, and staff supervision.

Job Details

Role Responsibilities

  • Manage all aspects of store operations, including sales, customer service, inventory management, hiring, staff supervision & development.
  • Manage P&L of the store (control expenses, labor costs, supplies, inventory, etc).
  • Embodies a customer first attitude, embedding best practices and training to provide legendary customer service.
  • Cultivates a focused and positive, cohesive environment, flexing to ever changing customer and business needs.
  • Owns successful implementation of company programs, develops action plans, and coaching the store team to meet operational and organizational objectives.
  • Acts as player/coach demonstrating best practices & behaviors that motivate employees to perform at their highest levels.
  • Constantly reviews store environment and key business indicators to identify risks and opportunities for improvement, escalates feedback to senior leadership.
  • Maintain strong relationships with customers, vendors, and the community through outreach.
  • Data driven leadership; utilizes management information tools and analyzes financial reports to identify and address trends and issues in store performance.
  • Ensure compliance with all company policies and procedures, as well as federal, state, and local laws and regulations.
  • Leads merchandising & marketing strategies within the store.

Qualifications

  • Bachelors degree preferred
  • 5 years experience in a QSR environment preferred
  • At least 3 years experience in Retail/QSR store management
  • Proven track record of achieving sales and profitability goals.
  • Strong leadership, organizational, delegation, and communication skills.
  • Track record of managing and motivating a team of hourly employees.
  • Knowledge of inventory management and merchandising strategies preferred.
  • Ability to work in a fast-paced, dynamic environment.
  • Strong problem-solving and decision-making skills.
  • Proficiency with Microsoft Office, Google Suite, and POS systems.
  • Ability to work a flexible schedule (i.e. early mornings, nights, weekends, holidays)

Physical Requirements

This is a full-time position and may require long hours, event staffing and will require weekend and night work

  • While performing the duties of this job, the employee is regularly required to stand, sit, stoop, kneel; talk, hear, and use hands and fingers to operate a computer, keyboard and telephone.
  • Specific vision abilities required by this job include close vision requirements due to computer work
  • Ability to hear and communicate through a headset
  • Ability to lift up to 50 lbs is required
  • Light to moderate travel is required
  • Regular, predictable attendance is required; including quarter-driven hours as business demands dictate.
  • Moderate noise (i.e. business office with computers, phone, and printers, light traffic).
  • Ability to work in a confined area.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Your Benefits

  • Comprehensive medical, dental & vision package
  • 401k with company match
  • Company-paid life insurance supplemental options
  • Short and Long-Term disability options/coverage
  • Extensive EAP program with legal coverage
  • Pro-deal discounts with corporate partners in outdoor equipment, clothing, etc.
  • American values-based culture built on freedom, integrity, accountability, respect, love, and commitment to serve those who have served.

BRCC is an equal opportunity employer. Applicants will receive consideration for employment without regard to age, sex, race, color, religion, national origin, genetics, disability, marital status, sexual orientation, veteran status or any other protected characteristic required by applicable law. All selected candidates will be required to submit to a pre-employment background check.

Agency Disclaimer

Black Rifle Coffee Company does not accept unsolicited resumes from staffing agencies, search firms, or third parties. Any resume submitted in the absence of a signed agreement will become the property of Black Rifle Coffee Company, and no fee will be paid. Please do not contact our team regarding recruiting services.

Salary.com Estimation for General Manager in San Antonio, TX
$102,003 to $136,666
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a General Manager?

Sign up to receive alerts about other jobs on the General Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$77,596 - $95,368
Income Estimation: 
$103,451 - $147,195
Income Estimation: 
$140,279 - $184,407
Income Estimation: 
$95,686 - $120,121
Income Estimation: 
$116,256 - $149,125
Income Estimation: 
$145,632 - $210,169
Income Estimation: 
$182,320 - $281,330
Income Estimation: 
$211,528 - $292,170
Income Estimation: 
$80,062 - $120,119
Income Estimation: 
$104,680 - $202,844
Income Estimation: 
$122,633 - $166,569
Income Estimation: 
$116,413 - $176,962
Income Estimation: 
$129,120 - $252,029
Income Estimation: 
$96,354 - $147,227
Income Estimation: 
$122,633 - $166,569
Income Estimation: 
$116,413 - $176,962
Income Estimation: 
$145,632 - $210,169
Income Estimation: 
$211,528 - $292,170
Income Estimation: 
$182,320 - $281,330
Income Estimation: 
$235,449 - $339,477
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Black Rifle Coffee Company

  • Black Rifle Coffee Company Frisco, TX
  • Mission Statement We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a ... more
  • 6 Days Ago

  • Black Rifle Coffee Company Frisco, TX
  • Mission Statement We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a ... more
  • 7 Days Ago

  • Black Rifle Coffee Company Layton, UT
  • Mission Statement We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a ... more
  • 8 Days Ago

  • Black Rifle Coffee Company San Antonio, TX
  • Mission Statement We are Black Rifle Coffee Company, a veteran-founded company serving premium, fresh-roasted coffee to people who love America. We have a ... more
  • 8 Days Ago


Not the job you're looking for? Here are some other General Manager jobs in the San Antonio, TX area that may be a better fit.

  • Dollar General Live Oak, TX
  • Work Where You Matter: At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a ... more
  • 1 Month Ago

  • Dollar General SAN ANTONIO, TX
  • Work Where You Matter At Dollar General, our mission is Serving Others! We value each and every one of our employees. Whether you are looking to launch a n... more
  • 1 Month Ago

AI Assistant is available now!

Feel free to start your new journey!