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Bighornlaw is hiring: Social Media Director in New York

Bighornlaw
New York, NY Full Time
POSTED ON 4/29/2025
AVAILABLE BEFORE 5/28/2025

Company Overview : We are a fast-growing real estate company with a focus on education, empowerment, and coaching. With a track record of over 500 real estate deals, ownership of 50 properties, and a team of 30 employees, we are seeking a visionary Social Media Director to help us build a personal and professional brand that inspires and educates others about real estate investing.

Position Overview : We are looking for a Social Media Director with proven experience in building brands and managing large-scale content operations. The ideal candidate will design, implement, and oversee our content strategy to drive audience growth, engagement, and brand loyalty. This role involves managing a content calendar, coordinating with creators, and ultimately positioning the company as a leader in the real estate coaching industry.

Key Responsibilities :

  • Develop and execute a comprehensive social media strategy to establish a personal and professional brand in the real estate industry.
  • Plan, create, and oversee a high volume of engaging, educational, and inspirational content for platforms like Instagram, TikTok, YouTube, LinkedIn, and Twitter.
  • Collaborate with the founder to share real estate insights, success stories, and lessons learned to inspire and educate followers.
  • Manage and grow a team of content creators, videographers, graphic designers, and other freelancers or staff as needed.
  • Oversee all aspects of content production, including video shoots, editing, and scheduling posts.
  • Utilize analytics tools to track performance metrics and refine strategies based on data-driven insights.
  • Identify opportunities for partnerships, collaborations, and cross-promotions to expand reach.
  • Develop a launch strategy for a coaching program, including promotional campaigns and lead generation efforts.
  • Stay up-to-date with trends and best practices in social media marketing and real estate content.

What We Offer :

  • Opportunity to build a brand in partnership with a seasoned real estate entrepreneur.
  • Competitive compensation package, including potential performance bonuses.
  • Creative freedom to shape and grow the social media strategy.
  • A dynamic, entrepreneurial work environment with room for growth.
  • Qualifications :

  • Proven track record of building and scaling a personal or business brand through social media.
  • Experience managing large-scale content operations, including video production and multi-platform content distribution.
  • Deep understanding of social media platforms, algorithms, and trends.
  • Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Excellent written and verbal communication skills.
  • Knowledge of real estate or a passion for the industry is a strong plus.
  • Ability to think strategically and creatively to achieve business goals.
  • Experience launching or promoting coaching, courses, or similar educational offerings is highly desirable.
  • Compensation : $300,000

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    Salary : $300,000

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