What are the responsibilities and job description for the ADMISSIONS AND FINANCIAL AID COUNSELOR position at Bethany College?
Bethany College
Lindsborg, Kansas
Bethany College
ADMISSIONS & FINANCIAL AID COUNSELOR
MUST INCLUDE A RESUME AND A COVER LETTER
FLSA Status:
SALARY, NON-EXEMPT
As an exempt employee, the employee may occasionally work beyond standard business hours (40 hours), including evenings and weekends, to fulfill the responsibilities of the role.
Department: Admissions
Reports to: Dean of Admissions & Student Financial Services
Positions Managed: None
Why Bethany:
Rooted in our Lutheran heritage and the transformative power of the liberal arts, Bethany prepares students to lead lives of purpose, leadership, creativity, and service in a complex and changing world. Located in Lindsborg, Kansas—affectionately known as "Little Sweden" and celebrated for its vibrant arts community—Bethany offers a close-knit environment where faculty and staff know students by name and mentor them in a highly personalized setting.
Education at Bethany is rooted in intellectual discovery and a deep sense of belonging, equipping students to think critically, lead ethically, and serve with purpose. As a small, private, rural college, Bethany plays an essential role in renewing civic life, expanding opportunity, and fostering community revitalization. We believe in the value of personalized liberal arts education, the power of community, and the promise of rural America.
At Bethany, you'll have the opportunity to inspire the next generation while contributing to the cultural and academic life of our campus and region as we prepare students to make meaningful contributions to the world.
About Bethany College:
Founded in 1881, Bethany College is a dynamic liberal arts institution located in Lindsborg, Kansas—known as “Little Sweden U.S.A.” Bethany provides a transformative educational experience grounded in faith, learning, and community. The College is dedicated to cultivating leaders who serve and inspire through integrity, creativity, and purpose.
Position Overview:
The Admissions & Financial Aid Counselor independently performs and is responsible for marketing Bethany College to prospective students with the purpose of increasing overall enrollment. This position advises all potential students in matters of financial aid, student life, co-curricular activities, and general academic information. The role requires significant travel (minimum 40%) to assigned recruitment territories.
Essential Functions:
Recruitment & Territory Management
- Manage assigned recruitment territory, creating successful recruitment activities in specified geographic areas including high schools, college fairs, and alumni events.
- Participate in on-campus and off-campus event days.
- Host prospective students and their families on campus.
- Develop weekly pipeline reports to be sent to the Dean of Admissions and Financial Aid.
- Utilize Slate CRM system effectively in recruitment territory management.
Student & Family Engagement
- Build strong relationships with prospective students by initiating telephone communication, text messaging, email, social media, and handwritten correspondence to prospective students and their parents.
- Articulate scholarship and financial aid programs to students and parents.
- Advise potential students on student life, co-curricular activities, and general academic information.
Collaboration & Communication
- Work in collaboration and cooperation with other departments and academic divisions on campus.
- Use timely and appropriate judgment in upward communication regarding department concerns and responsibilities.
- Participate in team meetings, providing input and suggestions.
Process Improvement & Evaluation
- Provide continual evaluation of processes and procedures.
- Suggest methods to improve area operations, efficiency, and service to both internal and external customers.
The statements contained herein describe the scope of responsibility and essential functions of this position, but should not be considered an all-inclusive listing of work requirements. Individuals may perform other duties as assigned, including work in other areas to cover absences or provide relief to equalize peak work periods or otherwise balance the workload.
Qualifications:
Required:
- Bachelor's degree.
- Strong work ethic dedicated to completing the job.
- Excellent grammar, spelling, and writing abilities
- Microsoft Office, computer knowledge, and knowledge of office equipment
- Ability to communicate effectively to a variety of audiences, including students, parents, faculty, staff, alumni, administration, and the community-at-large
- Ability to handle multiple projects/assignments concurrently and be very results-oriented
- Highly motivated and works well both independently and in a team environment
Preferred:
- Previous admissions or enrollment management experience.
- Experience with CRM systems (Slate preferred).
- Bilingual in Spanish is a plus, or some knowledge of the Spanish language is a plus
Computer Competencies:
- Functional knowledge with Microsoft Windows and Microsoft Office.
- Basic personal computer operation.
- Willingness to adapt to a changing technology environment (updates, security, and new versions).
- Ability to use multiple Internet browsers.
- Competent in email and document management.
Physical Skills and Abilities:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Individuals may need to sit or stand as needed.
- May require walking primarily on a level surface for periodic periods throughout the day.
- Reaching above shoulder heights, below the waist, or lifting as required to file documents or store materials throughout the workday; proper lifting techniques required.
- Requires good hand-eye coordination, arm, hand, and finger dexterity, including ability to grasp, and visual acuity to use a keyboard, operate equipment, and read technical information.
Working Conditions:
- Regular and satisfactory attendance and punctuality.
- Employees will primarily work from the office at Bethany College.
- On location, work is generally performed indoors with ambient room temperatures, lighting, and traditional office equipment as found in a typical office environment.
- Evenings and weekends are required.
- Travel: Minimum 40% travel as required by recruiting schedule to assigned locations.
Compensation & Benefits:
- Competitive salary commensurate with experience
- Comprehensive benefits package, including health, dental, vision, and retirement plans
- Generous vacation, sick leave, and holidays
- Tuition remission benefits
- Professional Development Funds
- Possible Relocation Assistance
- Opportunities for professional development and leadership growth
- Supportive, mission-driven community and a beautiful campus environment
How to Apply:
- Apply online at Employment
- Submit resume and cover letter
EEO:
Bethany College, an institution of the Evangelical Lutheran Church in America (ELCA), provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, sex, religion, sexual orientation, gender identity, national origin, age, disability, marital status, veteran status, or any other characteristic protected by federal, state, or local law.
This policy reflects Bethany College's mission to educate, develop, and challenge individuals to reach for truth and excellence as they lead lives of faith, learning, and service. This commitment to equal employment opportunities strengthens our community and enhances our ability to fulfill our educational mission.