Insights Analyst - Competitive / Market Intelligence

Best Egg is a market-leading, tech-enabled financial platform helping people build financial confidence through a variety of installment lending solutions and financial health tools. We aim to help customers make smart financial decisions and stay on track, so they can be money confident no matter what life throws at them.

We offer top-tier benefits and growth opportunities in a culture built on our core values:

Put People First – We foster an inclusive, flexible, and fun workplace.

Create Clarity – Open communication drives trust and results.

Get Things Done – We focus, prioritize, and deliver with excellence.

Deliver with Heart – We lead with kindness, humility, and strong teamwork.

Listen to Our Customers – Their needs drive our innovation.

Barclays has entered into an agreement to acquire Best Egg with closing expected to take place in Q2 2026. This acquisition will give us the resources and capital to continue on our mission and drive our strategy forward. With an aligned culture, lower cost of funds, and increased employee growth opportunities across a global brand, we are excited about the future of the Best Egg brand under the Barclays umbrella.

We are looking for collaborative, innovative team players who like to solve problems. There will also be immense opportunities for those willing to dive in. If you're inspired by growth and want to make a real difference, Best Egg is the place for you.

We’re proud to be an equal opportunity employer committed to building a diverse, inclusive team.

Our growing Customer Experience and Insights team is seeking a motivated Insights Analyst to support competitive and market research. This role is well-suited for a strong individual contributor who is intellectually curious, detail-oriented, and eager to contribute using their customer experience skillset. The Analyst partners closely with senior insights leaders and additional Best Egg stakeholders, to deliver primary and secondary research on consumer, market, and industry trends that inform strategy and decision-making across the organization.

What We Need You To Do

• Support the execution and ongoing evolution of Best Egg’s competitive intelligence program by developing working knowledge of Best Egg’s direct competitors, contributing to priority research initiatives, tools, and processes.
• Collaborate and build relationships with stakeholders across Best Egg to understand and deliver competitive intelligence needs and support decision-making with timely insights.
• Prepare briefs and summaries, while telling the story around CI and market topics that highlight key details, players, consumer perspectives, and business implications through ad hoc work, as well as regularly scheduled weekly, monthly, and quarterly objectives.
• Monitor, classify, synthesize, and summarize key competitor activities including news, financial reporting, and marketing channels (direct mail, digital, social, etc.).
• Track broader macroeconomic, fintech, financial services, personal finance, and technology trends through primary and secondary resources, and collaborate with cross-functional partners to translate findings into insights.
• Maintain datasets and contribute to routine reporting (monthly, quarterly) on competitor activity using tools such as Excel, PowerPoint, and other internal tools by leveraging SQL, Python, and other relevant data methods.
• Support vendor and data subscriptions by helping ensure tools are used effectively and insights are shared broadly.
  
  

You’ll like this role if

• You care about understanding stakeholder needs and delivering value aligned with organizational goals by telling a clear, credible story with data, insights, and recommendations.
• You are persistent, practical, and focused on producing work that drives action.
• You are comfortable working with data, tools, and research outputs, and you are willing to dig into details to uncover insights.
• You balance analytical rigor with curiosity and are eager to learn from more experienced insights practitioners.
• You enjoy collaborating with others and contributing to shared thinking and problem-solving.
• You value structure and process and are motivated by improving how work gets done over time.
• You understand the value that understanding competitors and market activity helps drive decision intelligence.
  
  

Skills & qualifications you should bring to the table:

• 3-5 years of professional work experience, and at least 2 years of relevant experience in market research and competitive intelligence, preferably in financial services and/or with a management consulting firm. A master’s degree in Market Research is preferred.
• Reporting mastery: ability to translate findings into insights and create visually appealing reports with compelling content that tie to organizational KPIs and objectives.
• Comfort with large data sets: creating, cleaning, and prepping for analysis, and the ability to conduct standard quantitative analyses using appropriate tools.
• Presentation skills and storytelling focused on communicating thoughts to various audiences, which include senior-level leaders down to individual contributors.
• Some experience with primary quantitative and qualitative research methodology preferred; familiarity with basic survey writing and sampling principles.
• 2-3 years of relevant SQL experience writing and optimizing complex queries using CTE's, subqueries, and joins, and experience working with Python, or similar languages, for data extraction and analysis. Proficiency in Snowflake is a plus.
  
  

$80,000 - $100,000 a year

This position is also eligible for an annual incentive bonus based on individual and company performance. Yearly incentive bonus target 20% of base salary

Employee Benefits

Best Egg offers many additional benefits for our employees, including (but not limited to):

• Pre-tax and post-tax retirement savings plans with a competitive company matching
  
  

program

• Generous paid time-off plans including vacation, personal/sick time, paid short--
  
  

term and long-term disability leaves, paid parental leave, and paid company

holidays

• Multiple health care plans to choose from, including dental and vision options
• Flexible Spending Plans for Health Care, Dependent Care, and Health
  
  

Reimbursement Accounts

• Company-paid benefits such as life insurance, wellness platforms, employee
  
  

assistance programs, and Health Advocate programs

• Other great discounted benefits include identity theft protection, pet insurance,
  
  

fitness center reimbursements, and many more!

In compliance with the CCPA, Best Egg is fully committed to handling the personal information and data of employees and job applications responsibly with respect and due care. Review our CCPA Employee Policy here

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.