Marketing and Social Media Strategist

Company Description

Benchmark (NMLS #2143) is a full-service mortgage banker and seller-servicer founded in 1999, headquartered in Plano, TX. We are a community of professionals who are united by the Benchmark Core Values - Relationships, Positive Attitude, Excellence, Dynamic, Success. These values drive our culture, shape our paradigm, and have been the foundation of our success. We're recognized for our outstanding service, customer-centric approach, and accolades as a top workplace in the Dallas-Fort Worth area.

Role Description

This is a full-time on-site role in Plano, TX for a Marketing and Social Media Strategist at Benchmark Mortgage. You will be responsible for crafting and executing integrated marketing strategies that drive brand awareness and customer engagement. This role requires a strong background in content development, campaign management, and brand management. The ideal candidate will create compelling, high-quality content across various digital channels, develop and manage multi-channel marketing campaigns, and ensure consistent brand messaging. In addition, they will leverage data-driven insights to refine strategies, work closely with cross-functional teams, and engage both internal and external partners to drive business growth. This is a dynamic role ideal for a proactive, analytical, and creative marketing professional.

Qualifications

• Social Media Marketing, Content Strategy, and Public Relations skills
• Exceptional writing, editing and oral communications skills with the ability to convey highly complex information in clear, compelling ways
• Strong knowledge of Facebook, Twitter, LinkedIn, Instagram, and YouTube.
• Experience in developing social media strategies and engaging with online audiences
• Experience using social media management tools for content calendaring, metrics reporting, budgeting, news monitoring and/or paid promotional amplification 
• Ability to work collaboratively with cross-functional teams
• Bachelor's degree in Marketing, Communications, or a related field; or equivalent combination of education and work experience