Demo

Lead Exploration Qualifier

BELFOR Franchise Group
Ann Arbor, MI Full Time
POSTED ON 6/5/2026 CLOSED ON 8/6/2026

What are the responsibilities and job description for the Lead Exploration Qualifier position at BELFOR Franchise Group?

Are you a "people person" with a knack for technology and a desire to learn? BELFOR Franchise Group is seeking an enthusiastic Lead Exploration Qualifier (LEQ) to join our team at our Data Court facility in Ann Arbor.

In this pivotal role, you will be the very first point of contact for entrepreneurs looking to change their lives by owning a business. You will represent our 15 diverse franchise brands, guiding potential candidates through the initial stages of their discovery process. We are looking for a tech-savvy communicator who takes initiative and thrives in a collaborative environment.

Key Responsibilities

  • Conduct Discovery Calls:Initiate high-quality, outbound phone calls (typically 15-30 minutes) with new potential candidates interested in any of our 15 brands.
  • Qualify Candidates:Gather and document essential information to determine candidate viability, including location preferences, background, motivation for opening a franchise, and financial metrics (liquidity and net worth).
  • Lead Routing:Analyze candidate profiles and accurately designate/transfer qualified leads to the appropriate Franchise Development Sales Representative.
  • Data Management:Meticulously input candidate information and call notes into our CRM (Customer Relationship Management) system to ensure a seamless handoff.
  • Team Support:Assist the Senior Lead Exploration Qualifier with administrative and compliance tasks, including running background and credit checks, checking territory availability, and coordinating "Meet the Team Days" (MTTD).

Essential Skills & Experience

  • Tech Savvy:Strong working knowledge of Google Workspace(Gmail, Docs, Drive) and Microsoft Office (Word, Excel, PowerPoint).
  • CRM Familiarity:Understanding of how to input and manage data within a CRM platform.
  • Communication:Exceptional verbal communication skills. You must be comfortable speaking on the phone, building rapport quickly, and asking financial/personal questions with professionalism along with maintaining confidentiality.
  • Organization:Ability to manage multiple leads across different brands while maintaining accurate records.

Ideal Candidate Attributes

  • Loves Learning:You have a genuine curiosity and enjoy mastering new software, tools, and brand details.
  • People-Oriented:You get energy from speaking with people and helping them achieve their goals.
  • Adaptable:You can switch gears easily between different franchise concepts and software updates.
  • Initiative:You are a self-starter who looks for ways to add value to the team without constantly being asked.

Why Join Us?

  • Work with the world's largest residential and commercial services franchise group.
  • Opportunity to learn the ins and outs of the franchise industry.
  • A supportive, in-person team environment at our Ann Arbor location.
  • A wide range of benefits to include medical, dental, vision, life and disability, and a 401k with company matching.

Salary.com Estimation for Lead Exploration Qualifier in Ann Arbor, MI
$118,262 to $170,736
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