Growth Marketing Manager

BedJet Background:

BedJet is a fast-growing DTC sleep tech brand, known for the #1 rated bed climate comfort system and the world’s thinnest adjustable bed frame. Founded as a digitally native ecommerce company, we’ve been scaling since 2015 and now sell in 40 countries.

We run nearly all ecommerce functions in-house — from PPC and paid social to creative production, website management, influencer/affiliate programs, and analytics. This means you’ll work with a seasoned, hands-on team that owns the entire digital funnel.

While ecommerce remains our core, in 2024 we kicked off a major omni-channel push, landing in Best Buy stores and expanding through retail and reseller partners.

Position Summary:

As BedJet moves into its next chapter of growth, BedJet is looking for an experienced, energetic, and results-oriented Growth Marketing Manager to join the sales and marketing team. This role will own the PPC channels (Google, Amazon, Microsoft), landing pages, and reporting, and will assist with the paid social channels (Meta, TikTok, Reddit more). The role will work cross-functionally to increase the efficiency and revenue of our paid advertising campaigns with regular reporting of results.

At BedJet, every employee has an equity stake in the company and the Growth Marketing Manager position would be no exception. There is additional high earning potential with an uncapped quarterly bonus and profit sharing.

This in-office role is located in Newport, RI. Remote applicants will not be considered.

Responsibilities:

• Manage the planning and execution of ecommerce go-to-market campaigns, promotions, and seasonal initiatives
• Manage and optimize paid search channels
• Manage and optimize paid social channels
• Utilize internal and external design teams for landing page creation, optimization, and continuous A/B testing to improve ad campaign performance
• Maintain marketing performance reports, documentation of results, insights, and best practices.
• Remain current with digital marketing trends, platform updates, and best practices, applying new insights to enhance campaign performance

Knowledge/Skills:

• Strong organizational and project management skills with a proven ability to manage multiple campaign elements and timelines
• Proficiency in tracking, analyzing, and reporting campaign performance results
• Excellent communication skills
• Ability to collaborate across cross-functional teams

Education and Experience:

• A bachelor's degree in business administration, marketing, or an equivalent field
• Minimum 3 years of hands-on experience in ecommerce growth or digital marketing role, ideally within a digital marketing agency or a DTC consumer product company
• Hands-on experience managing paid search campaigns across at least 2 major digital media ad platforms (Google, Amazon, Microsoft)
• Experience working cross functionally to build landing pages and A/B testing tests

Salary Range: $75,000 - $95,000 base salary per year commensurate with education and experience; quarterly incentive plan

Benefits:

• Health insurance reimbursement
• Health Savings Account (HSA)
• 401K and employer match
• Company profit sharing
• Profit incentive package
• Sixteen (16) days paid-time-off
• Nine (9) paid holidays