What are the responsibilities and job description for the Product Marketing Manager Industrial Laser Equipment position at Beamer Laser Marking Systems?
Beamer is an American manufacturer of laser marking systems known for their industry-leading 100,000 hour lifespan. We offer a wide range of standard, engineered, and inline solutions with an adaptable, easy-to-use, point-and-click interface. Our solutions cater to various industries and applications, providing laser marking for tracking, traceability, serialization, 2D codes, and decorative purposes. Beamer's industrial strength solutions help save production time and boost productivity.
This is a full-time on-site role for a Product Marketing Manager located in Orlando, FL. The Product Marketing Manager will be responsible for conducting market research, developing go-to-market strategies, and driving sales efforts for industrial laser equipment. Additional tasks include managing product lifecycles, creating marketing content, and collaborating with cross-functional teams to ensure product success.
- Market Research and Go-to-Market Strategy skills
- Experience in Sales and Product Marketing
- Product Management skills
- Strong analytical and strategic thinking abilities
- Excellent written and verbal communication skills
- Bachelor's degree in Marketing, Business, Engineering, or related field
- Experience in the industrial equipment or laser technology industry is a plus