What are the responsibilities and job description for the Senior Account Manager- Experiential position at Bav Group México?
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Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55 markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
WHO IS HUDSON ROUGE?
Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands and is the exclusive agency of record for the Lincoln Motor Company business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices — New York, Detroit, Shanghai, Toronto, Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on creating irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us.
The Opportunity
The Experiential Manager is a key member of the Experiential team, responsible for supporting the planning, execution, and wrap-up of impactful experiential marketing activations and partnerships for the Lincoln brand. This role will assist in bringing Lincoln's Experiential strategy to life through engaging and memorable experiences, working closely with the Associate Director and other team members to ensure seamless and successful program delivery. This position requires a detail-oriented, proactive, and highly organized individual with a passion for experiential marketing, a strong understanding of cultural trends, and the ability to contribute to the development of innovative concepts. The ideal candidate will excel at collaboration within a fully integrated team and possess a strong ability to manage multiple tasks in a fast-paced environment. The Experiential Manager will maintain, strengthen and grow relationships with clients through management of small to large projects, constant communication, and exceptional planning and organization.
What You’ll Do
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$60,000—$140,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
About Us Work What We Do Insights News Enterprise Solutions Careers Contact Us
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55 markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
WHO IS HUDSON ROUGE?
Hudson Rouge is an integrated luxury boutique marketing and communications agency within WPP that works solely on luxury brands and is the exclusive agency of record for the Lincoln Motor Company business across all channels. We combine brand strategy, media strategy, activation, digital, social, earned media, production, and analytics to provide exquisitely crafted creativity. We are a small group of people, spread across several offices — New York, Detroit, Shanghai, Toronto, Mexico City — and we care for each other as much as we care for our clients. We are an agency that prides itself on creating irrational desire for luxury brands, and we look for uniquely talented people who are excited about doing their best work and want to grow with us.
The Opportunity
The Experiential Manager is a key member of the Experiential team, responsible for supporting the planning, execution, and wrap-up of impactful experiential marketing activations and partnerships for the Lincoln brand. This role will assist in bringing Lincoln's Experiential strategy to life through engaging and memorable experiences, working closely with the Associate Director and other team members to ensure seamless and successful program delivery. This position requires a detail-oriented, proactive, and highly organized individual with a passion for experiential marketing, a strong understanding of cultural trends, and the ability to contribute to the development of innovative concepts. The ideal candidate will excel at collaboration within a fully integrated team and possess a strong ability to manage multiple tasks in a fast-paced environment. The Experiential Manager will maintain, strengthen and grow relationships with clients through management of small to large projects, constant communication, and exceptional planning and organization.
What You’ll Do
- Project Support: Assist the Associate Director and Account Supervisor in all phases of experiential projects, through initial concept development, execution and post-event reporting
- Planning & Logistics: Support the development of detailed project plans, timelines, and budgets. Assist with vendor sourcing, negotiation, and management
- Execution: Provide on-site support during experiential activations, ensuring smooth operations, managing logistics, and troubleshooting any issues that arise. On location, the Manager facilitates communication between the agency and our supplier
- Vendor Management: Assist in identifying, vetting, and managing vendors (e.g., production companies, staffing agencies, venues, caterers) to ensure high-quality execution within budget
- Budget Management: Track expenses, process invoices, and assist in budget reconciliation
- Creative Coordination: Collaborate with creative teams to ensure that experiential elements align with the overall brand strategy and creative vision
- Documentation: Maintain accurate call notes, status tracker updates, records of project plans, budgets, vendor contracts, and other relevant documentation
- Reporting: Assist in the preparation of post-event reports, including data collection, analysis, and presentation of key findings
- Vehicle Logistics: Assist in the coordination of vehicle procurement, transportation, and display for experiential activations
- Client Communication: Assist in preparing client-facing materials, such as call agendas, presentations, and status updates
- Research: Conduct research on industry trends, competitive activities, and potential partners and vendors as needed
- Team Collaboration: Work closely with other agency teams (e.g., social media, PR, media) to ensure integrated program execution
- Travel: Travel to event locations as needed to provide on-site support
- Concept Development: Contribute to the development and execution of compelling and innovative experiential concepts from the ground up, ensuring alignment with brand objectives and efficient use of client resources. The Manager will plan, schedule, and control specific project activities toward defined objectives and adhere to defined production requirements
- Bachelor's degree in Marketing, Communications, Event Management, or related field or equivalent experience
- Minimum of 2 years of experience in experiential marketing, experiential event planning, or related field
- Passion for experiential marketing and a desire to learn and grow
- A passion for cultural trends
- Excels at collaborating with a fully integrated team, including creative, social media, PR, and media specialists
- Experience working on automotive and luxury accounts (experience with developing and managing brand partnerships is a plus)
- Must be extremely organized, detail-oriented and capable of self-managing and multitasking in a fast-paced, demanding environment
- Able to apply critical and strategic thinking
- Able to quickly understand new technology concepts
- Excellent communication (written and verbal) and interpersonal skills
- Experience with budget management and vendor negotiation
- Problem-solving skills and a proactive approach to challenges
- Knowledge of event production processes and technical aspects of event planning and execution
- Flexibility to work evenings and weekends as needed
- Microsoft Office Suite (Word, Excel, PowerPoint)
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$60,000—$140,000 USD
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.
Salary : $60,000 - $140,000