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Digital Execution & Adoption Lead North America

BASF
Durham, NC Full Time
POSTED ON 10/27/2026
AVAILABLE BEFORE 11/26/2026
Now hiring! Digital Execution & Adoption Lead North America


Research Triangle Park, NC; Beaumont, TX; Sparks, GA; or Hannibal, MO

We are looking for a Digital Execution & Adoption Lead to join our Agricultural Solutions team for our BASF Operations Digital Business Platform organization in Research Triangle Park, NC; Beaumont, TX; Sparks, GA; or Hannibal, MO.

As Digital Execution & Adoption Lead North America, you bring digital to our North American plants and make sure it sticks, acting as the single regional point of contact between our TGAI, FFP and Biologicals sites in North America and the global Operations platform and product teams, turning product roadmaps into site implementation and proving value in plant performance. 

Welcome to BASF

We are BASF in Agriculture and everything we do, we do for the love of farming, and the biggest job on Earth. We are an internationally successful company of the BASF Group. Our solutions are purpose-designed for different crop systems. Connecting seeds and traits, crop protection products, digital tools and sustainability approaches, to help deliver the best possible outcomes for farmers, growers and our other stakeholders along the value chain. With teams in the lab, field, office and in production, we do everything in our power to build a sustainable future for agriculture.

#ForTheLoveOfFarming #TheBiggestJobOnEarth #AgEmployerOfChoice

Here you can gain more insight into our Vision at BASF Agricultural Solutions!

As a Digital Execution & Adoption Lead North America, you create chemistry by...

  • Owning the regional execution of the digital roadmap, translating platform and product priorities into site-level implementation and rollout plans, and preparing sites for go-live against readiness criteria and hypercare.
  • Acting as the single regional point of contact between the North American sites and the global platform and product teams.
  • Leading adoption and change management at the sites, covering readiness, communication, training, super-user networks and reinforcement after go-live, and measuring usage and adoption for platform steering and the QBR.
  • Measuring value realized at the sites against business cases using the common value framework, reporting digital incidents from the sites to the product teams, and escalating regional risks, dependencies and blockers.
  • Capturing, qualifying and channeling regional demand into the demand intake process with no local parallel solutions, applying "standardize where possible, differentiate where needed" and defending only genuine regulatory or business-critical deviations.
  • Supporting annual digitalization targets with site management, providing performance input for site Digital Representatives in North America, resolving capacity or priority conflicts, and covering sites without a named Digital Representative on an interim basis.
  • Taking an active role in the global manufacturing digital communities (TGAI, FFP and Biologicals), keeping member engagement high, and spotting AI and automation opportunities at the sites to bring to the product owners.

If you...

  • Hold a bachelor's degree in Engineering, Chemistry, Information Technology, Business, Natural Sciences, or a related field.
  • Bring 10 years of experience in manufacturing or operations, with the ability to build credibility in plant and shop floor environments.
  • Have a proven track record of leading change initiatives and translating operational needs into scalable digital solutions that drive adoption across multiple sites.
  • Demonstrate the ability to connect digital capabilities with measurable operational value and business outcomes.
  • Have experience working in agile environments, including product ownership, backlog management, OKRs, and prioritization.
  • Excel at stakeholder management, effectively partnering across business and digital teams while promoting standardized, scalable solutions over local one-off requests.
  • Possess strong communication, collaboration, and influencing skills.
  • Are fluent in English; French or Spanish is a plus.
  • Are based in the US and willing to travel up to 20% to manufacturing sites.

Create your own chemistry with you@BASF

At BASF, you will have the chance to do meaningful work towards building a more sustainable future. In addition to competitive compensation and benefits, BASF provides you with access to a wide range of elements to help you be your best. It’s what we call

you@BASF.
We are committed to providing benefits, programs, and opportunities that support our employees’ overall well-being, personal growth, and a safe, collaborative, and inclusive work environment.

Just some of the many benefits we offer include:

  • Flexible work arrangements whenever possible
  • Highly competitive retirement savings plan with company match and investment options
  • Well-being programs that include comprehensive mental health support for you and your household family members
  • Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
  • Back-up child and elder care with discount programs for families of all ages and stages
  • Mentoring and career development opportunities that allow you to share, learn, and thrive
  • Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
  • Employee crisis support for when the unexpected happens
  • Access to our BASF wine cellar, employee discounts, and much more!



About Us

BASF Agricultural Solutions is a trusted partner to the agricultural industry, delivering innovative and sustainable solutions that help farmers succeed across a wide range of cropping systems. Across North America, our teams work together to address some of agriculture's most important challenges while creating value for customers, communities, and the environment. At BASF, you'll find opportunities to grow your career, collaborate with talented colleagues, and make a meaningful impact through work that matters.

Find out more about our Agricultural Solutions team here.

Our people are at the heart of everything, dedicated to delivering value for our customers every day.

By focusing on enabling our people today and in the future, we will ensure we have the talent and skills needed to succeed.

United by the love of farming, we innovate, collaborate, and strive for the best solutions together, creating connections and driving success as one team. This is how we make an impact. For the love of farming, the biggest job on Earth.

Privacy statement

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact Careers.NorthAmerica@basf.com to report fraud.

Equal employment opportunities

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Applicants must be currently authorized to work in the United States on a full-time basis.

Salary.com Estimation for Digital Execution & Adoption Lead North America in Durham, NC
$176,485 to $223,968
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